Job Description Summary

The Manager Commercial Enablement, Global Imaging for our Molecular Imaging and CT (MICT) businesses is responsible for ensuring customer-facing teams have the right tools, training, messaging, and activation support the progress opportunities through the funnel and close effectively



You will partner closely with MICT Product Marketing, Downstream Marketing, Regional Marketing & Training, Commercial Excellence, VP&I, and field leaders to translate MICT strategy and market priorities into practical enablement deliverables that drive adoption and commercial impact. You will establish strong feedback loops to continuously improve enablement quality based on field input and performance insights.

GE HealthCare is a leading global medical technology and digital solutions innovator. Our purpose is to create a world where healthcare has no limits. Unlock your ambition, turn ideas into world-changing realities, and join an organization where every voice makes a difference, and every difference builds a healthier world.

Job Description

Commercial Enablement Execution 

• Own the MICT commercial enablement plan and execution aligned to the MICT GTM plan and key sales motions. 

• Translate MICT priorities into clear enablement deliverables that support consistent execution across regions. 

• Support multiple commercial roles involved in winning opportunities, including (as applicable): 

• Product Sales Specialists / Regional Modality Leaders (PPS/RML) 

• Strategic account teams / enterprise sellers (IAMs) 

• Inbound/outbound sales teams (BDR/SDR) 

• Channel partners and distributors 

 

Buyer Journey Toolkits & Funnel Acceleration 

• Build and maintain MICT toolkits aligned to key stages of the buyer journey and opportunity funnel, including: 

• awareness / first outreach 

• discovery and qualification 

• evaluation and differentiation 

• proposal/value justification 

• negotiation/closing 

• adoption, utilization, and expansion 

• Ensure enablement assets support funnel progression by opportunity step and address key barriers to conversion across buyer persona (key decision makers and influencers, especially those beyond the clinical)  

Enablement Tools & Content Development 

• In close collaboration with Product Marketing and Clinical marketing deliver and maintain high-quality commercial tools such as: 

• pitch decks and modular slide libraries 

• customer-facing one-pagers 

• messaging guides and talk tracks 

• competitive battlecards and differentiation tools 

• objection handling and “why change/why now” guidance 

• Ensure tools are consistent with Imaging-level narratives and grounded in evidence and customer value. 

• Maintain quality control and versioning to ensure field teams always use current content. 

Launch Readiness & Field Activation Support 

• Support launch readiness and campaign enablement in partnership with MICT Downstream Marketing, Product Marketing, and Regional Marketing/Training. 

• Coordinate enablement deliverables required for new product int