Associate Director of Digital Strategy & Analytics

Associate Director of Digital Strategy & Analytics

Job Description

You’re not the person who will settle for just any role. Neither are we. Because we’re out to create Better Care for a Better World, and that takes a certain kind of person and teams who care about making a difference. Here, you’ll bring your professional expertise, talent, and drive to building and managing our portfolio of iconic, ground-breaking brands. In this role, you’ll help us deliver better care for billions of people around the world. It starts with YOU. 

Reporting to the Director of Digital Commerce Analytics, the Associate Director of Digital Strategy & Analytics will be responsible for developing insights and leading strategic projects to accelerate the growth of Kimberly-Clark’s North America Omnichannel business and drive the development of our digital commerce capabilities. The Associate Director will partner closely with stakeholders across Sales, Brand Management, Digital Commerce, and Marketing, and manage a team of 1-2.

In this role, you will:

• Perform Analyses and Lead Projects to Identify Acceleration Opportunities:

  • Independently lead analyses and guide their team to identify opportunities to accelerate Digital growth across categories, covering assortment and pricing, retail media, digital shelf, ratings and reviews, competitive activity and competitor insights

  • Own thought leadership for business problem definition, project scoping, analytical approach and work-planning

  • Add personal insight, galvanize discussion and debate across the organization on key strategic issues, generating ideas and creative frameworks, and use a combination of facts, judgment, and personal impact to build credibility and influence outcomes.

• Support Digital Commerce Analytic Capability Development:

  • Map existing opportunities across data, tools, and processes.

  • Develop standards for measuring performance.

  • Manage relationships with senior analytics stakeholders across Retail Media networks, technology vendors, and consulting partners.

  • Monitor external trends on analytics and best-in-class capabilities in the market.

  • Support tech stack evaluations against the roadmap and assess external partners.

• Work with Cross-Functional Teams to Execute on Analytics Strategy:

  • Partner with appropriate teams to execute the analytics strategy, including Data & Analytics Product Management, Brand Teams, Digital Commerce, Category Management and Customer Teams, RGM and external partners (i.e.: Retail Media Agency, data vendors).

Functional/Business skills

• Expertise in CPG and eCommerce

  • Knowledge of key players in CPG, dynamics and trends, key industry analyses and metrics, etc.

  • Proficient in eCommerce operations and KPIs, inclusive of Retail Media networks, organic and paid growth strategies, and landscape of data and technology players

• Leading & Embedding Change: Lead a complex project or multiple projects, manage resources, interdependencies, and mitigate risks

• Influence & Stakeholder Management: Independently navigate organizational complexities to deliver results, effectively aligning interests across levels and functions

• Written & Verbal Communication: Effectively leads leadership communications, including effective verbal presentations and crafting of storylines

• Executive Presence: Capable of influencing decision-making among senior stakeholders

• Business Judgment: Possesses insight and understanding in dealing with risks and opportunities in business that is likely to lead to favorable outcomes

• Initiative and Motivation: Highly motivated self-starter who is performance driven

• Project Management: Ability to scope projects, manage teams, and deliver results against set expectations, timelines, and budgets, etc.

• Consumer (CPG and Retail) Industry Knowledge: Knowledge of key players, dynamics and trends, key industry analyses and metrics, etc.

• Engaging and Collaborative: Enjoys working in a team environment

• Change Management: Capable of understanding organizational dynamics, individual incentives, and barriers to change to implement new ways of working consistent with business priorities

• Knowledge and Enthusiasm for K-C: Knowledge of the K-C organization, brands, metrics, etc.; enthusiastic about the potential strategic options facing Kimberly-Clark

• Agile and Versatile: Demonstrated track record of success working in a fast-paced environment

• Scope of Experience: Experience working in the context o