Lead Commercial Strategy & Implementation Manager

Perrigo Company is dedicated to making lives better by bringing Quality, Affordable Self-care products that consumers trust everywhere they are sold.  Help us do it.

 

Description Overview

 

To lead the commercial & category strategy and hence delivery of trade objectives for Wellness and Smoking Cessation Category across all trade channels. 
Also to be the commercial & category strategy expert for particular channels and previous E-commerce experience preferred. 

 

Hybrid Working Pattern offered - blend of on and off-site work located in London Office.

Scope of the Role

 

• Support the process to define where to play and what it takes to win for the categories and brands within remit. Hence setting out a clear commercial & category strategy and translating this into the tactics that the sales team need to execute.
• Assist in the design the toolkit that enables the commercial team (CS&I and Account Managers) to deliver the commercial strategy & tactics. This includes preparation and delivery of concept sells and trade engagement days for relevant brands/categories, setting clear commercial guidelines for trade spend investment of trade spend and working with Account Managers to tailor your category/brand plans to their customers.
• Be the category expert in relevant categories, using insight to shape internal strategy and deliver results externally. 
• Develop external relationships with commercial and category contacts in line with corporate account contact plans, including presenting/ selling category strategy & insights directly to account contacts, independently of account management team.
• Tracking of Sales fundamentals (share of shelf, share of SKU, display) for relevant categories, and development of plans to improve. 
• Analyze in store activity to understand return on investment in order to improve future activity. 
• Reporting to Commercial Exec and Exec team on initiative performance, highlighting opportunities and barriers to success, and recommending course correction plans.  
• Lead the commercial input for relevant existing brands and NPD in the stage gate and budgeting process, providing customer, category and shopper input into brand plans.
• Direct P&L responsibility for Wellness , Smoking Cesstion portfolio and manage one Direct Report who will manage Smoking Cessation (Niquittin Brand and Own Label) business 

Experience Required

 

• A minimum of 6 years in the field (FMCG/OTC with emphasis on retailer negotiation and account management) with 2 years supervisory experience. 
• CSM(CS&I) /Market Strategy & Planning experience preferred 
• University Degree or equivalent required

 

 

We are seeking a diverse applicant pool to ensure the diversity of our team reflects the end consumers we serve through our self-care mission. We are proud to be an equal opportunity employer that celebrates our team’s differences. Individuals of all races, ethnicities, nationalities, ancestries, religious creeds, sexual orientations, genders, gender identities and gender expressions, national origins, ages, mental and physical abilities, familial status,’ veterans status’, military status’ and more are encouraged to apply. TOGETHER, we make lives better. #DIV