Admissions Counselor / Senior Admissions Counselor / Assistant Director of Admissions

Company Description

Augsburg University has maintained a strong academic reputation defined by excellence in the liberal arts and professional studies since 1869. A safe and welcoming campus in the heart of Minneapolis, Augsburg offers undergraduate and graduate degrees to nearly 3,200 diverse students.

Augsburg’s mission is to educate students to be informed citizens, thoughtful stewards, critical thinkers, and responsible leaders. The Augsburg experience is supported by an engaged community that is committed to intentional diversity in its life and work. An Augsburg education is defined by excellence in the liberal arts and professional studies, guided by the faith and values of the Lutheran church, and shaped by its urban and global settings.

Augsburg invites individuals who share our mission and commitment to intentional diversity, equity, inclusion and belonging to join our community.  In particular, Augsburg invites BIPOC, LGBTQIA+, individuals with disabilities, women, veterans and those from underrepresented or marginalized backgrounds are encouraged to apply. 

Job Description

Augsburg is accepting applications for Admissions Counselor, Senior Admissions Counselor, and Assistant Director positions within our Undergraduate Admissions team. The Hiring Team will review candidates' applications and place qualified candidates into the appropriate position title based on their experience and qualifications.

Strategic Enrollment Management (SEM) at Augsburg University 

The Strategic Enrollment Management (SEM) division includes four uniquely equipped teams: Undergraduate Admissions, Graduate Admissions, SEM Operations, and Financial Aid.

Vision: The SEM division’s vision is to be a belonging organization that builds deeper relationships, changes systems, and dismantles the tenets of white supremacy and oppression in higher education enrollment management.

Mission: Our SEM mission is to meet every student where they are with authentic presence, outreach, and engagement. Our nationally recognized Augsburg Applies to You platform supports this mission through direct admissions, success coaching, and fostering academic belonging for students prior to matriculation. We exist to deliver enrollment results, innovation, service, and the essential infrastructure to attract, meet the needs of, and enroll future graduates. We are a key partner in driving sustainable enrollment growth at Augsburg towards the goal of becoming a medium-sized university with 5,000 Auggies by 2030.

Summary of Position

The Admissions Counselor, Senior Admissions Counselor, and Assistant Director of Admissions enthusiastically conduct personalized student engagement for all stages of the enrollment decision making journey. They are responsible for developing deeper student coaching relationships informed and measured by data analytics and results. They will manage a recruitment territory with a focus on cultivating meaningful interactions, engage with an assigned community or program partnership, and support an area of strategic priority. This position primarily works with incoming first-year student populations and will occasionally support transfer student recruitment and events.

Primary Responsibilities

Direct Student Engagement

• Embrace and maintain knowledge of the University messaging and positioning; people, programs, outcomes, policies, procedures, to authentically articulate the Augsburg student experience.
• Conduct recruitment, yield, and anti-melt activities throughout the entire enrollment cycle.
  • Conduct student interviews and presentations (on and off campus). 
  • Visit high schools, organizations, and colleges to present and advise students.
  • Conduct routine cultivation outreach and response (phone, text, social media, email).
  • Conduct virtual recruitment activities i.e. online events, chat, social media, video.
• Evaluate admission applications.
• Help plan, organize, and execute engaging on-campus (and off-campus) recruiting events.
• Utilize Customer Relationship Management (CRM) databases to manage communications/follow up and your capacity accountability.
• Build relationships with school counselors and other community partners to support students in their college search and application process.  

Administrative Tasks

• Develop and manage a recruitment territory of inquiries and admitted students for each cycle.
• Analyze recruitment data and use information to determine travel and communication plans. 
• Responsibility for an assigned area of strategic priority or initiative utilizing the objective and key results framework (OKR). 

Additional Responsibilities

• Serve on cross functional teams that impact t