Product Marketing Manager, Electrophysiology

Abbott is a global healthcare leader that helps people live more fully at all stages of life. Our portfolio of life-changing technologies spans the spectrum of healthcare, with leading businesses and products in diagnostics, medical devices, nutritionals and branded generic medicines. Our 115,000 colleagues serve people in more than 160 countries.

     

JOB DESCRIPTION:

Product Marketing Manager, Electrophysiology

Working at Abbott

At Abbott, you can do work that matters, grow, and learn, care for yourself and your family, be your true self, and live a full life. You’ll also have access to:

• Career development with an international company where you can grow the career you dream of.
• Employees can qualify for free medical coverage in our Health Investment Plan (HIP) PPO medical plan in the next calendar year.
• An excellent retirement savings plan with a high employer contribution
• Tuition reimbursement, the Freedom 2 Save student debt program, and FreeU education benefit - an affordable and convenient path to getting a bachelor’s degree.
• A company recognized as a great place to work in dozens of countries worldwide and named one of the most admired companies in the world by Fortune.
• A company that is recognized as one of the best big companies to work for as well as the best place to work for diversity, working mothers, female executives, and scientists.

THE OPPORTUNITY

In Abbott’s Electrophysiology (EP) business, we’re advancing the treatment of heart disease through breakthrough medical technologies in atrial fibrillation, allowing people to restore their health and get on with their lives.

Abbott is seeking a passionate, experienced, and strategic medical device expert to join our Downstream Electrophysiology Marketing team as a Product Marketing Manager focusing on the U.S. Market. This role will serve as a go-to resource for the US EP sales team and requires flawless preparation of product launches, continuation marketing campaigns, developing and tracking key metrics, and strong collaboration across all functional areas of the organization, including upstream, R&D, finance, and operations.

This position will work at our Austin, Texas office.

WHAT YOU’LL DO 

While no job posting is completely exhaustive or representative of what job entails, see below for a list of key expectations for this role:

• Help achieve revenue, profit, and margin targets for the EP franchise in the United States.
• Create launch messaging, targeting, pricing, promotion, and translations for Go-To-Market business plans for the US
• Serve as key finance liaison with focus on sales forecasts, plan numbers, and quantity purchase program strategy and execution.
• Engage with KOL’s and top accounts to drive preference toward Abbott EP products.
• Facilitate product lifecycle management of US products and updates as needed.
• Create local launch reporting including metrics and target goal achievement.
• Maintain problem solving / collaborative relationship with Marketing and Sales leadership measured by 360 feedback and observation from Director of US EP Marketing.
• Support IDN-GPO acceptance and approval strategies, contract analysis and positioning strategies.
• Explore and implement additional solutions to help drive strategic focus for EP team.
• Partner with 3rd parties to align with business needs and elevate EP offerings and position Abbott EP as primary solution for EP needs.
• Conduct product overviews for physicians and regional sales teams.
• Maintain positive and cooperative communications and collaboration with all levels of employees, customers, contractors, and vendors.
• Perform other related duties and responsibilities, on occasion, as assigned.
• Comply with U.S. Food and Drug Administration (FDA) regulations, other regulatory requirements, Company policies, operating procedures, processes, and task assignments.

EDUCATION AND EXPERIENCE, YOU’LL BRING 

Required Qualifications

• Bachelor’s degree
• Minimum 5+ years’ experience working in healthcare, life sciences, or technology-based products.
• Experience working with complex product portfolios in the medical device industry. Experience with strategic product planning and commercial execution. Developed leadership skills/experience, including the ability to map