Public Relations Lead

At Klaviyo, we value the unique backgrounds, experiences and perspectives each Klaviyo (we call ourselves Klaviyos) brings to our workplace each and every day. We believe everyone deserves a fair shot at success and appreciate the experiences each person brings beyond the traditional job requirements. If you’re a close but not exact match with the description, we hope you’ll still consider applying. Want to learn more about life at Klaviyo? Visit careers.klaviyo.com to see how we empower creators to own their own destiny.

We’re looking for a Public Relations Lead to join Klaviyo’s growing Communications team. This is a senior role for a strategic storyteller and media relations expert who can manage both corporate and product communications. As we reposition Klaviyo as the CRM built for consumer brands, you’ll help shape and tell that story across top-tier business, broadcast, tech, and trade media—as well as emerging channels like substacks and podcasts. 

You’ll work closely with senior executives and the C-suite on media opportunities, develop thought leadership programs, translate complex product and data insights into compelling narratives, and spotlight customer success stories that demonstrate Klaviyo’s impact. You’ll also partner cross-functionally - especially with Product Marketing - to identify timely, relevant stories and ensure our messaging is consistent, clear, and media-ready.

How You’ll Make a Difference:

• Own PR across corporate and product communications, aligning media strategy with company goals, product launches, and business milestones. 
• Support corporate comms initiatives, including earnings, financial storytelling and partnering with our CFO on media engagements and drafting briefing documents for our CEO
• Drive media engagement across business, tech, trade and broadcast —proactively pitching stories, building relationships with media, and securing standout coverage.
• Develop executive thought leadership programs: shape unique points of view, craft messaging and soundbites, grow executive presence on LinkedIn, and secure top-tier speaking and media opportunities for our C-suite and product spokespeople.
• Lead data-driven narrative development: Collaborate with product, marketing, and analytics teams to surface insights from Klaviyo’s platform and turn them into compelling narratives and media angles.
• Support and train spokespeople—providing message development, prep, and coaching for interviews, and speaking engagements.
• Support issues and crisis communications, helping protect and strengthen Klaviyo’s reputation when it matters most.
• Stay ahead of industry trends, competitor news, and the evolving media landscape to ensure Klaviyo is always part of the right conversations in the right moments.

Who You Are:

• 8+ years of experience in public relations, corporate comms with time spent both in-house and/or at a top agency supporting tech or high-growth companies. Experience with retail or ecommerce brands is a bonus
• A proven ability to land coverage in top-tier business, tech, trade and broadcast outlets  
• Experience with corporate and crisis comms, financial experience with earnings is a bonus
• Deep experience working directly with senior executives, including CMOs, CPOs and CEOs  on media opportunities, speaking engagements, and thought leadership.
• A strong understanding of how to translate complex technical products or data into clear, media-ready narratives.
• A sharp writer, creative thinker, and confident communicator who can flex between strategic planning and hands-on execution.
• Familiar with how product and corporate communications intersect—and how to bring both to life in a compelling, integrated way.
• Comfortable in a fast-paced, high-ownership environment where priorities can evolve quickly.

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Massachusetts Applicants:
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