Customer Experience Associate, High School

As a High School Customer Experience Associate, you will play a vital role in ensuring a seamless experience for administrators, teachers, and students in accessing and utilizing BFW materials. You will work directly with educational and technical admins, teachers, and other key decision-makers to support product adoption, customer loyalty, and retention. Through building and nurturing relationships, you’ll drive customer satisfaction, identify upsell and cross-sell opportunities, and contribute to our renewal goals.

Studies have shown that women and people of color are less likely to apply for jobs unless they believe they can perform every job description task. We strongly encourage and welcome applications from individuals of all backgrounds, including women and people of color, to apply for this role. We're eager to meet people that believe in our mission and can contribute to our team in a variety of ways - not just candidates who check all the boxes. We believe in fostering a diverse and inclusive workplace, and we recognize that unique perspectives and experiences contribute to the strength of our team. If you are interested in applying, we encourage you to think broadly about your background and skill set for the role. We value your potential, and we are committed to providing a supportive and inclusive environment where all individuals can thrive and contribute their best.

Major responsibilities include, but are not limited to:

Account & Relationship Management (50%)

• Relationship Building: Establish and manage key communication lines at the account and adoption levels with technical contacts, administrators, and integration contacts.
• Account Oversight: Monitor and manage account health, ensuring smooth operations and proactive identification of potential friction points.
• Opportunity Management: Track and update renewal opportunities, collaborate with sales for potential cross-sells and up-sells, and identify accounts at risk.

Customer Support & Inbound Requests (5%)

• Primary Point of Contact: Act as a main contact for customer inquiries, handling requests related to license access, expiry dates, and account modifications.
• Service Coordination: Liaise with customer support, manage inbound inquiries, and ensure customer issues are addressed promptly.
• Resource Management: Update and add contacts in Salesforce, extend access, and ensure teachers have the necessary resources, like test banks and getting started guides.

Training & Product Adoption (5%)

• Customer Training: Lead technical consults post-sale, providing group and 1:1 training sessions on product platforms, integrations, and privacy policies.
• Resource Creation: Develop asynchronous resources (videos, guides) to support ongoing customer education and product usage.
• Usage Monitoring: Track license usage to ensure product adoption aligns with account goals, promoting training and best practices as needed.

Troubleshooting & Peak Period Support (10%)

• Issue Resolution: Act as a single point of contact during peak periods, troubleshooting access issues and course setup, and escalating tickets when necessary.
• Product Feedback: Capture and relay feedback from customers to improve the product and identify areas for operational improvement.

Product Feedback & Improvement (5%)

• Feedback Gathering: Surface challenges and obstacles related to product content or the Achieve platform, collaborating with cross-functional teams to address them.

Renewals & Upsells (15%)

• Renewal Qualification: Qualify renewal opportunities by gathering key decision dates and critical information to support proactive sales activities.
• Customer Upsell Initiatives: Assist in identifying upsell opportunities, such as digital add-ons or expiring licenses, to support account growth.

Monitoring & Automation (10%)

• Data Collection: Collect and maintain updated information on key accounts, including start dates, integration types, and key contacts.
• Automation Support: Oversee automated communications and drip campaigns to keep customers engaged and informed about new features, in collaboration with marketing.

Metrics of Success

• Renewal Rate: Maintain and improve the renewal rate by proac