Director, Instructional Design

Company Overview:

Comprehensive practice management solutions for the elective medical industry are essential for improving efficiency, and the client-centric culture of the PatientNow team is well-poised to continue delivering solutions that allow our customers to spend more time where they want to, with their patients. With our expanding line of products, we demonstrate our commitment to delivering purpose-built technology to medical aesthetics and wellness service providers in our ever evolving market. PatientNow continues to see Med Spa business growth, in addition to expansion in the areas of nutrition, weight loss and hormone replacement. PatientNow’s goal is to be the elective medical industry’s most trusted and intuitive practice management solution— fueled by innovation, integration, and strategic partnerships, delivered by a team with unrivaled grit.

Vision: Empowering practices and businesses to improve health and wellness worldwide by helping their clients look and feel their best.

Mission: PatientNow is elevating businesses focused on beauty, wellness and medical aesthetics with innovative, all-in-one software and consulting service solutions. People who partner with us stand out in the industry with strong market differentiation, while streamlining operations for long term success and sustainable growth.

Values:

•        Show up – being present and supportive: for each other through collaboration and respect, for our customers with exceptional service, and for the business with dedication to excellence and growth.

•        Own the outcome – By understanding the objective, exceeding expectations with pride, confirming resolution, communicating early and often, and continuously learning and improving

• •        Be Authentic – By sharing thoughts and opinions, keeping promises, showing your true self, and engaging with respect

Position Summary:

As the Director of Instructional Design, you’ll lead the creative and operational heartbeat of the Company Knowledgebase. You’ll manage a team of instructional designers, content creators, and facilitators to deliver engaging, measurable learning programs that drive performance across our internal, client, and provider audiences.

You will be part project manager, part learning strategist, and part coach — ensuring that every learning initiative you lead is data-informed, aligned with product and business goals, and built for scale.

Essential Duties and Responsibilities:

Client Learning

• Collaborate with Product Managers to develop learning solutions for new feature releases in an agile environment.
• Design and produce content for quarterly releases and off-cycle updates, balancing speed, scalability, and quality.
• Apply adult learning theory and instructional design models (ADDIE, 5 Moments of Need) to create effective learning deliverables, including:
• • Knowledge base articles for new and existing products.
  • eLearning modules, microlearning videos, instructor-led training materials, manuals, and quick reference guides.
• Become a subject matter expert (SME) by maintaining deep knowledge of the Company’s platform.
• Continuously innovate with new learning technologies, gamification methods, and AI-powered design tools to enhance learner engagement.
• Collaborate cross-functionally with the L&D team, Product, Marketing, and Customer Ops & Success to ensure consistent messaging and visual branding across all learning channels.
• Manage the design, development, and delivery of client training programs across global audiences.
• Collaborate with Customer Success, Marketing, and Product to create content that supports onboarding, adoption, and continuous education.
• Ensure all customer-facing training aligns with the Company branding and product standards.
• Support the execution of multilingual and localized learning experiences to serve global learners.
• Maintain and update the learning management system, ensuring courses are current, accessible, and tracked through analytics dashboards.