Regional VP, Sales

THE OPPORTUNITY

This RVP, West Sales role is an opportunity to reshape and lead MiQ’s commercial presence across the West Coast. Reporting into the Managing Director, the RVP will be empowered to rebuild the sales team from the ground up, restructure as needed, and own the revenue strategy across key markets including SoCal, the Pacific Northwest, Arizona, Utah, and Nevada.

This leader brings sharp deal-making skills, a deep understanding of agency and client ecosystems, and strong executive relationships across holding companies, independents, and brand-direct partners. They will set a high-performance bar for the sales team, serve as a strategic support layer across the full region, and drive aggressive, sustainable growth in a fast-moving programmatic landscape.

 WHAT YOU’LL BE DOING

Strategic Leadership & Revenue Growth

• Own revenue and gross profit delivery across the West, with accurate forecasting and clear accountability.
• Lead the strategic rebuild of the West Coast sales team—recruiting, restructuring, and realigning talent to drive results.
• Set performance standards and compensation plans
• Hold the team accountable to clear targets while managing the day to day sales cycle for success
• Act as a strategic support layer for the full region, including PNW, SoCal, Las Vegas, Utah, and Arizona, with consistent physical presence in each market.
  
  

Client & Market Development

• Cultivate and expand executive relationships across holding companies, independent agencies, and client-direct partners.
• Represent MiQ at the most senior levels, identifying whitespace and delivering innovative, data-led solutions.
• Actively drive key deal conversations and close high-value opportunities.
• Participate in AdClubs across each sub-region
  
  

Team Coaching & Cross-Functional Execution

• Unify Sales, Account Management, Trading, Analytics, and Solutions teams to deliver sustainable, scalable results.
• Build a culture of ambition, learning, and high performance.
• Develop direct reports with consistent feedback and stretch opportunities.
  
  

Regional Growth & Market Insights

• Strong understanding and articulation of MiQ’s value prop in the market
• Autonomously restructure the team and resources to match regional demands and market shifts.
• Identify growth gaps and partner with internal stakeholders to build new opportunities.
• Stay ahead of industry trends, client needs, and competitor moves. 

  YOUR QUALIFICATIONS

•  Proven track record in rebuilding and scaling high-performing sales teams from the ground up.
• Strategic thinker with the autonomy and leadership presence to restructure team functions for maximum efficiency.
• Can lead at the account level, VP and up.
• Deeply understands agency and client direct structures and inner workings.
• Holds strong relationships with upper-level decision-makers at holding companies, independent agencies, and major client accounts.
• Experience managing teams of direct and indirect reports.
• Ability to hold and enforce high performance standards and accountability across a growing team.
• Notable experience in Entertainment, Shopper Marketing, Auto preferred but not required.
• Notable experience in Advanced TV preferred but not required.
  High degree of self-motivation and drive, sufficient to act as independent business owner.
• Strategic thinking skills, looking beyond RFPs to propose plans to meet business needs/challenges.
• Ability to travel across all regional markets, including PNW, SoCal, Las Vegas, Utah, and Arizona.
• Demonstrates adaptability and resilience in fast-paced, evolving environments.

We’ve highlighted some key skills, experience and requirements for this role. But please don’t worry if you don’t meet every single one. Our talent team strives to find the best people. They might see something in your background that’s a fit for this role, or another opportunity at MiQ. 

If you have a passion for the role, please still apply.

What’s in it for you 
MiQ is incredibly proud to foster a welcoming culture. We do everything possible to make sure everyone feels valued for what they bring. With global teams committed to diversity, equity, and inclusion, we’re always moving towards becoming an even better place to work. 

Values:

Our values are so much more than statements. They unite MiQers in every corner of the world. They shape the way we work and the decisions we make. And they ins