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Senior Manager, Brand Partnerships

Taco Bell
United Statesfull_timeVerifiedPosted 8 Dec 2025
💰 $170,000/yr($151,100/yr$170,000/yr)

About the role

Who is Taco Bell?

Taco Bell was born and raised in California and has been around since 1962. We went from selling everyone’s favorite Crunchy Tacos on the West Coast to a global brand with 8,200+ restaurants, 350 franchise organizations, that serve 42+ million fans each week around the globe. We’re not only the largest Mexican-inspired quick service brand (QSR) in the world, we’re also part of the biggest restaurant group in the world: Yum! Brands

Much of our fan love and authentic connection with our communities are rooted in being rebels with a cause. From ensuring we use high quality, sustainable ingredients to elevating restaurant technology in ways that hasn’t been done before… we will continue to be inclusive, bold, challenge the status quo and push industry boundaries.   

We’re a company that celebrates and advocates for different, has bold self-expression, strives for a better future, and brings the fun while we’re at it. We fuel our culture with real people who bring unique experiences. We inspire and enable our teams and the world to Live Más.

At Taco Bell, we’re Cultural Rebels. Want to join in on the passion-fueled fun? Learn more about the career below. 

About the Job:

As the Senior Manager, Brand Partnerships at Taco Bell, you’ll be at the heart of the development and execution of partnership integrations across high-impact national campaigns. This role will provide senior-level oversight, working at the intersection of brand strategy, creative execution, and partner collaboration. Whether it’s shaping co-branded campaigns or overseeing tentpole activations, your work will amplify Taco Bell’s brand further deepening and expanding brand love with our consumers.  This role reports to the VP, Entertainment, Energy & Events.

You’ll work alongside a dynamic, cross-functional team to bring cutting-edge campaigns to life and ensure Taco Bell stays at the forefront of what’s next. As a key leader within the team, you’ll act as the central liaison between internal teams and external partners to ensure seamless integration and alignment across all initiatives. You’ll also play a key role in shaping Taco Bell’s overarching Entertainment & Energy strategy with the Culture Catalyst, ensuring it’s embraced across the entire business.

The Day-to-Day:

  • Drive the vision and roadmap for partnership marketing within national campaigns, ensuring alignment with brand priorities and revenue goals.
  • Co-develop and evolve the partnerships strategy in collaboration with the Culture Catalyst, ensuring cultural relevance and brand consistency.
  • Partner closely with the Culture Catalyst to ensure that all cultural opportunities are aligned with Taco Bell’s brand standards and integrated seamlessly into product campaigns or standalone cultural moments.
  • Lead integration of partner activations into the broader marketing calendar, collaborating closely with Brand, Marketing Ops, and subject matter experts to ensure seamless rollouts across multiple channels.
  • Work cross-functionally with Creative, Operations, PR, Franchisees, and Field Marketing to bring partnership campaigns to life—from creative development to on-set production and launch support.
  • Own and manage key relationships with partners, agencies, and internal stakeholders. Provide on-set and in-the-moment support to ensure campaign success.
  • Oversee partnership marketing budgets in collaboration with Marketing Operations, ensuring resource efficiency and strategic investment.
  • Mentor and lead a high-performing team, providing strategic direction, coaching, and development opportunities to support both individual and team growth.
  • Serve as a decision-maker and escalation point, ensuring smooth problem-solving and alignment during fast-paced campaign cycles.

Is This You?

  • Bachelor's degree in marketing, Communications, Business, or a related field preferred
  • 8+ years of experience in marketing, brand partnerships, or related roles, with a strong focus on integrated campaign management
  • Proven success in leading cross-functional teams and external partners through campaign development and execution.
  • Experience managing marketing activations, celebrity partnerships, and culturally relevant brand moments.
  • Understanding of production timelines and on-set needs (e.g., talent, crew, creative approvals).
  • Ability to balance multiple high-priority projects and stakeholders with a strong attention to detail
  • Excellent leadership, communication and interpersonal skills
  • Budget management experience and strong business acumen.
  • Ability to work in a fast-paced environment and navigate am

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Company

Taco Bell

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