Marketing Specialist

Company:

Marsh McLennan Agency

Description:

Our not-so-secret sauce.

Award-winning, inclusive, Top Workplace culture doesn’t happen overnight. It’s a result of hard work by extraordinary people. More than 9,000 of the industry’s brightest talent drive our efforts to deliver purposeful work and meaningful impact every day. Learn more about what makes us different and how you can thrive at MMA Private Client Services – National. 

Marsh McLennan Agency (MMA) provides business insurance, employee health & benefits, retirement, and private client insurance solutions to organizations and individuals seeking limitless possibilities. With 170 offices across North America, we combine the personalized service model of a local consultant with the global resources of the world’s leading professional services firm, Marsh McLennan (NYSE: MMC). 

  

A day in the life. 

As a Marketing Specialist at Marsh McLennan Agency Private Client Services, you'll:

• Provide essential support in various marketing and communications functions. Reporting to the National Marketing Leader for PCS
• Your role will encompass the creation of content for marketing collateral, internal communications, growth and sales enablement initiatives, client retention projects, and Request for Proposal support.
• You will work both independently and collaboratively with team members. We seek an organized, proactive team player with superior writing skills, excellent attention to detail, and a commitment to exceeding the expectations of both internal and external clients.
• Collaborate with cross-functional teams to gather information and develop compelling marketing materials, website copy, presentations, and product/service guides for various audiences.
• Collaborate with marketing teammates to support marketing campaigns and projects to drive additional revenue and growth.
• Conduct market research and monitor industry trends and behaviors.
• Write content for blogs, social posts, email campaigns, and more that engage our target audiences.
• Ensure consistency in branding and messaging across all collateral and content.
• Assist in crafting internal communications, including newsletters, announcements, and memos, to keep employees informed and engaged.
• Assist in managing and implementing online internal initiatives.
• Support the sales team by creating sales collateral, such as product guides, case studies, and presentations, to empower them in their prospect and referral source interactions.
• Perform support duties including but not limited to: database management, reporting and analytics.
• Develop content for and manage the distribution of an advisor-focused newsletter.
• Work closely with the client services team to identify opportunities for improving client satisfaction and loyalty.
• Execute projects and campaigns aimed at retaining, upselling, and cross-selling to existing clients, such as client newsletters and focused communications.
• Collaborate with subject matter experts to respond to RFPs, ensuring the completion of high-quality proposals that align with client needs and company objectives.
• Manage RFP documentation and track progress to meet deadlines.
• Execute tasks and projects with minimal supervision, demonstrating a proactive and self-driven approach.
• Collaborate effectively with cross-functional teams to achieve shared objectives.
• Assist in managing existing vendor relationships and vetting new vendors.

Our future colleague.

We’d love to meet you if your professional track record includes these skills:

• Undergraduate degree in marketing, communications, English, journalism, business or related area, or equivalent work experience.
• Minimum of 5 years of relevant marketing experience.
• Strong project management skills.
• Highly proficient with Microsoft Office (Word, Excel, PowerPoint, Outlook).
• Experience writing and editing blogs, content campaigns, and/or other thought leadership content.
• Flexibility to adjust work schedule according to workload demands.
• Demonstrated capabilities to handle tight deadlines, shifting priorities, and the ability to find creative solutions.
• Experience working with executives and leaders.
• Proactive and positive style.
• Exercises confidentiality and discretion.
• Team player, willing to contribute whenever needed to accomplish goals and meet deadlines.
• Results-oriented and solution-focused with a problem-solving attitude.

These additional qualifications are a plus, but not required to apply:

• Experience in insurance or financial industry marketing.
• Familiarity with CRM software and marketing automation platforms such as Salesforce and Pardot.<