Senior Product Marketing Manager

As businesses transform digitally and organizations worldwide adopt generative AI, protecting sensitive data and reducing data risk is increasingly important for organizations of all sizes. At Microsoft, we see our role as helping protect data against risks to give our customers peace of mind. Organizations ability to classify, label, and protect data at scale is a key part of every security strategy. Microsoft Purview Information Protection is a leading data classification and labeling solution in this highly dynamic and competitive market with a continued aspiration to win over customers with a best of breed offering.

We’re looking for a customer-obsessed Senior Product Marketing Manager to join our team of collaborative marketing members who are proficient, work in a team enviroment, take ownership, and embrace a growth mindset.  In this role you will be responsible for marketing Microsoft Purview Information Protection. Your primary objectives are to increase awareness, help drive sales, deployment, and usage of the solution, while always keeping an eye on our competition.

This role requires proven storytelling expertise, strategic thinking, business acumen, and a passion for our customers.

Microsoft’s mission is to empower every person and every organization on the planet to achieve more. As employees we come together with a growth mindset, innovate to empower others and collaborate to realize our shared goals. Each day we build on our values of respect, integrity, and accountability to create a culture of inclusion where everyone can thrive at work and beyond.

Responsibilities

To reach our goals in this market, you are focused on the customer and business outcomes and have experience in building  partnerships with engineering teams to influence the product roadmap. You can look end-to-end across the business from marketing campaigns to readiness to product strategy to partner to field to competitor to help improve product, deliver offers, land scale through partners and field, and deliver digital marketing.

Responsibilities include:

• Influencing engineering on product roadmap to deliver innovation, ensure competitiveness in the market, and meet customer needs
• Collaborating with business planning on business model decisions and then bringing those to market
• Narrative integration into the broader data security campaign strategy
• Finding opportunities to build integration with the broader Microsoft Security suite of solutions
• Influencing field and partner marketing for readiness
• Owning and delivering the value proposition of the product in messaging and in content
• Owning the web-site presence for Microsoft Purview Information Protection
• Deeply understanding competitors and building strategies to address them
• Listening to field input from sellers to influence your marketing motions
• Identifying opportunities to grow the overall Microsoft Purview Information Protection business

Other

• Embody our Culture and Values

Qualifications

Required/minimum qualifications

• Master's Degree in in Marketing, Computer Science, Business or related field AND 3+ years experience in product marketing, or product management or technology evangelism 
  • OR Bachelor's Degree in Marketing, Computer Science, Business or related field AND 5+ years experience in product marketing, or product management or technology evangelism 
  • OR equivalent experience.

• Master's Degree in Marketing, Computer Science, Business or related field AND 6+ years experience in product marketing, or product management or technology evangelism 
  • OR Bachelor's Degree in Marketing, Computer Science, Business or related field AND 8+ years experience in product marketing, or product management or technology evangelism 
  • OR equivalent experience.
• Demonstrated ability to create narratives targeted to different segments, delivering clear outcomes and a call to action