LOCATION : Pessione (To)

Ours is a vibrant, family-owned spirits company, nurtured by seven generations of the Bacardí family. We are the largest, privately held spirits company. Bacardi was founded in 1862 in Santiago de Cuba, when Don Facundo Bacardí Massó revolutionized the spirits world by creating the world’s first light-bodied rum. His fearless, bold and entrepreneurial spirit lives on in Bacardi today.

From humble beginnings in a small tin-roof distillery in Cuba to a global company with a portfolio of more than 200 of the world’s best brands and labels including BACARDI® rum, GREY GOOSE® vodka, PATRÓN® tequila, MARTINI® vermouths and sparkling wines, DEWAR’S® Blended Scotch whisky, BOMBAY SAPPHIRE® gin, CAZADORES blue agave tequila, WILLIAM LAWSON’S® whisky, ERISTOFF® vodka and many others.

Today we are an extended family of more than 7,000 employees (affectionately known as Primos – which is the Spanish word for cousins) across the globe.

INTERNSHIP PURPOSE :

We are looking for a passionate and curious Sales & Marketing and Hospitality Intern to join the Casa Martini team in Pessione.
The intern will support the Sales & Marketing team and the Operations Manager in coordinating daily activities related to Communication and Visitor Experience.

This is an exciting opportunity for a motivated individual eager to grow in digital communication and  hospitality within the spirits industry.

MAIN RESPONSABILITIES

Sales & Marketing Support

• Web: support website content updates, SEO optimization, and performance KPI tracking.
• Social Media: assist in content creation (Reels, photos, editorial calendar), reporting, and coordination with media agencies.
• Community Management: monitor and respond to online reviews, manage Google Business and OTA profiles.
• CRM: support CRM plan execution and campaign analysis.
• Influencer Marketing: assist with content briefing, KPI monitoring, and partnerships.
• Partnerships: identify and manage local and commercial partners.

Visitor Center & Shop Operations

• Assist and guide visitors at Casa Martini Visitor Center.
• Support daily sales activities in the shop.
• Manage ticketing, POS, and cash desk operations.
• Update internal systems: inventory, cash management, booking & reporting tools.
• Assist with visual merchandising and overall store image.

PROFILE REQUIREMENTS

Education

• Bachelor’s degree in Marketing, Hospitality, Management, or a related field.
• A postgraduate degree and/or previous exposure to the spirits industry is a plus.

Languages

• Fluent Italian and English are mandatory.

Technical Skills

• Strong analytical mindset and confidence with numbers.
• Advanced knowledge of Excel; good command of Word, PowerPoint, and Outlook.
• Familiar with Google Analytics (GA4), Google Ads, Meta Business Manager, and Canva.
• Basic understanding of CRM tools, e-commerce, and SEO/SEM principles.

Soft Skills

• Team-oriented, proactive, and detail-driven.
• Excellent communication and organizational skills.
• Passion for hospitality, retail, and marketing.
• Adaptability in a multicultural and fast-paced environment.

WHAT WE OFFER

• A challenging and inspiring internship within an international, dynamic environment.
• A modern workplace at Casa Martini, a unique location combining heritage and innovation.
• Full-time, 6-month internship (minimum 1,000 hours).
• Working hours: 9:00 – 18:00 (Saturday required)
• Start date: as soon as possible.

LEADERSHIP AGILITY

At Bacardi we care deeply about finding brilliant talent who can bring the following personal attributes to help elevate our 3Fs: Fearless, Family, Founder culture to the next level.
 

• Belonging: You have a strong capacity to create a culture of ‘Belonging’, where people feel appreciated for who they are, what they do, and who they can beco