Assistant eComm Marketing Specialist
Ford Motor CompanyAbout the role
We are the movers of the world and the makers of the future. We get up every day, roll up our sleeves and build a better world -- together. At Ford, we’re all a part of something bigger than ourselves. Are you ready to change the way the world moves?
In this position...
The ambition of the Global Licensing & Merchandising Team is to strengthen Ford’s position as a lifestyle brand by delivering engaging, quality, and relevant products & experiences our customers love. As we target future growth, our success will be driven by expanding our branded merchandise in our Direct-to-Consumer (DTC) Retail business. We are looking for disruptors, individuals who are not afraid to push past the norm and are comfortable working in a fast-paced and ambiguous environment. The Assistant e-Commerce Marketing Specialist is a new role that will support the day-to-day management of the DTC e-Commerce business, including site maintenance, marketing activations, product / item management, promotional strategy, supplier management, and more. To be successful, this individual must demonstrate flexibility and excel in a changing environment.
What you'll do...
- Business Acumen – Achieve key metrics, including revenue, profit & growth targets.
- Site Management – Support all site operations (DTC & Employee sites with oversight to Dealer); execute marketing calendar and support promotional cadence, SEO, CRM, social, paid marketing; coordinate/support photography needs and photoshoots; manage product item files; oversee merchandise order process.
- Partner Management – Work collaboratively across internal & external teams – including agencies, operators, fulfillment partners, licensees and vendors – to support business.
- Project Management – Deliver multiple projects simultaneously.
- Analysis – Conduct analysis to drive business decisions.
- Market Insights and Global Trend Analysis – Understand consumer insights and market trends driving customer demand for branded merchandise.
You'll have...
- Bachelor’s degree required.
- e-Commerce experience required (2-3 years minimum).
- Partner / Vendor management experience (2-3 years minimum).
- Strong project management experience and history of successfully delivering complex projects on time and under budget.
- E-Commerce experience with a fashion retailer or brand preferred.
- Global experience preferred.
- Experience with Shopify platform preferred.
Even better, you may have...
- Analytical Skills – Ability to successfully analyze, forecast, and manage the needs of the business.
- Collaboration Skills – The ability to work collaboratively, seeking to understand and working to provide a robust solution across multiple teams and business partners.
- Relationship Building – The ability to build effective working relationships both internally & externally.
- Strong Focus on Excellence – The ability to own the problem, define the solution, and deliver exceptional results.
- Strategic Thinking – The ability to think strategically and devise / implement strategic business plans.
- Partner Management – The ability to drive business execution across agency partners, operators and suppliers.
- Project Management Skills – The ability to manage and deliver multiple complex projects simultaneously.
- Learning Mindset – An interest in learning from other organizations, taking in new information from the automotive and other industries, including knowledge of merchandise and consumer trends.
You may not check every box, or your experience may look a little different from what we've outlined, but if you think you can bring value to Ford Motor Company, we encourage you to apply!
As an established global company, we offer the benefit of choice. You can choose what your Ford future will look like: will your story span the globe, or keep you close to home? Will your career be a deep dive into what you love, or a series of new teams and new skills? Will you be a leader, a changemaker, a technical expert, a culture builder…or all of the above? No matter what you choose, we offer a work life that works for you, including:
• Immediate medical, dental, vision and prescription drug coverage
• Flexible family care days, paid parental leave, new parent ramp-up programs, subsidized back-up child care and more
• Family building benefits including adoption and surrogacy expense reimbursement, fertility treatments, and more
• Vehicle discount program for employees and family members and management leases
• Tuition assistance
• Established and active employee resource groups
• Paid time off for individual and team community service
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