Sr. Analyst, eCommerce Strategy

Comcast brings together the best in media and technology. We drive innovation to create the world's best entertainment and online experiences. As a Fortune 50 leader, we set the pace in a variety of innovative and fascinating businesses and create career opportunities across a wide range of locations and disciplines. We are at the forefront of change and move at an amazing pace, thanks to our remarkable people, who bring cutting-edge products and services to life for millions of customers every day. If you share in our passion for teamwork, our vision to revolutionize industries and our goal to lead the future in media and technology, we want you to fast-forward your career at Comcast.

Job Summary

Location: Comcast Technology Center (CTC) 1800 Arch St, Philadelphia, PA
Hours: Monday – Friday, 1st Shift

Job Summary:
The Sr. Analyst, eCommerce plays a critical role in optimizing the performance of the eCommerce sales funnel and ensuring the channel meets its revenue targets. This position is responsible for continuously monitoring funnel health, diagnosing friction points, and uncovering opportunities that drive conversion improvement across product portfolios. Leveraging intermediate / advanced expertise in Adobe Analytics, this individual will conduct deep dive performance analysis, develops proactive reporting and alerting, and partners cross functionally to assess the impact of new features, site enhancements, and key launch initiatives. The Sr. Analyst will independently build dashboards, deliver actionable insights, and guide decision-making that strengthens the overall eCommerce ecosystem.

Job Description

Core Responsibilities:

⭐ Grow Self

Demonstrates curiosity, builds expertise, seeks continuous improvement, and deepens analytic and technical mastery.

Aligned Responsibilities:

• Establish eCommerce sales funnel health reporting to identify abnormalities and opportunities, requiring ongoing development of analytics skills and funnel strategy knowledge.
• Manage day‑to‑day analysis of the eCommerce funnel from traffic through conversion, continuously strengthening analytical depth and domain expertise.
• Intermediate to Advanced experience in Adobe Analytics, reflecting a commitment to developing and maintaining expert-level proficiency.
• Proactively develop reports, insights, and optimization recommendations, showing a drive to enhance skillsets and deliver higher-value insights over time.

⭐ Live Our Culture

Models’ integrity, inclusion, customer focus, and a mindset centered on improving the digital experience.

Aligned Responsibilities:

• Keep track of current initiatives and feature launches to assess performance impact, reinforcing accountability and customer‑obsessed decision making.
• Assess the impact of digital changes on the broader eCommerce ecosystem, demonstrating commitment to improving the customer journey.
• Identify friction points and opportunities for funnel improvement, embodying a culture of empowerment, innovation, and continuous enhancement.

⭐ Deliver Results

Executes with excellence, drives measurable outcomes, and provides data-driven insights that support business goals.

Aligned Responsibilities:

• Establish sales funnel health reporting to highlight performance gaps and business-critical abnormalities.
• Create proactive alerts within reporting tools to quickly identify and respond to channel performance issues.
• Manage comprehensive funnel analysis across all product portfolios, contributing directly to sales, conversion, and revenue performance.
• Develop reporting and dashboard requirements for measuring success of new feature releases, ensuring stakeholders have accurate, actionable data.
• Produce ongoing insights and optimization recommendations, supporting both near-term KPI achievement and long-term digital performance growth.

⭐ High Performing Teammate

Collaborates effectively, communicates clearly, and influences cross-functional partners to drive shared outcomes.

Aligned Responsibilities:

• Partner cross-functionally with Product, UX, Engineering, and Marketing to understand feature launches and assess performance impact.
• Maintain visibility of upcoming initiatives, ensuring alignment and preparedness across teams.
• Present funnel findings and insights that guide decision-making and influence roadmap prioritization.
• Support cross-functional adoption of dashboards and reporting, enabling teams to leverage insights for ongoing performance improvement.