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National Integrated Marketing College Associate

Live Nation Entertainment
New York City, United Statesfull_timeVerifiedPosted 22 Oct 2024
💰 $40,000/yr

About the role

Job Summary:

WHO ARE WE?

Live Nation Entertainment is the world’s leading live entertainment company, comprised of global market leaders: Ticketmaster, Live Nation Concerts, and Live Nation Media & Sponsorship. Ticketmaster is the global leader in event ticketing with over 500 million tickets sold annually and more than 12,000 clients worldwide.  Live Nation Concerts is the largest provider of live entertainment in the world promoting more than 40,000 shows and 100+ festivals annually for nearly 4,000 artists in over 40 countries. These businesses allow Live Nation Media & Sponsorship to create strategic music marketing programs that connect over 1,000 brands with the 98 million fans that attend Live Nation Entertainment events each year. For additional information, visit www.livenationentertainment.com.

WHO ARE YOU?

Passionate and driven, with an entrepreneurial spirit. Resourceful, innovative, forward-thinking, and collaborative. At Live Nation Entertainment, our people embrace these qualities, so if this sounds like you, please read on!

THE JOB

Live Nation’s Media & Sponsorship Division is seeking a National Integrated Marketing College Associate.

Live Nation Media & Sponsorship division sells and manages the company’s expansive breadth of brand partnerships. It is an exciting, fast-paced team that collaborates with all facets of Live Nation’s business including venues, festivals, ticketing, artists, content, media (digital, social, mobile), promotions, and concert production.

The Integrated Marketing team builds strategic and creative brand partnerships to achieve our clients’ core objectives, through the power of live music. From driving brand awareness through a festival activation to incentivizing purchase through custom live music promotions and prizing, we are the team that works closely with our Sales team to understand what clients need and come up with thoughtful ways to integrate them into the Live Nation ecosystem.

We are a team of self-motivated, thoughtful, and business-minded strategic marketers who work across a range of brand categories and closely with all departments of the Media and Sponsorship division. We are looking for a College Associate who is excited to jump in with both feet to assist the team with ideation, problem solving, background research, and more.

Program Dates: May 28 – August 8, 2025

WHAT THIS ROLE WILL DO

  • Assist in presentation creation including but not limited to image sourcing, data pulling, copy editing, etc.

  • Contribute to the creative process by attending brainstorming sessions

  • Support with pulling 3rd party research and analyzing data to apply to existing client work and new pitches

  • Be a cultural researcher, keeping the team up to speed on all things music, marketing, innovation, and experience

  • Organizing and updating the storage of sales materials, images, and information to make the proposal development process more efficient

WHAT THIS PERSON WILL BRING

  • Must be a current student enrolled in a Bachelor's/Master's program at an accredited college or university or a recent graduate

  • Superior project management skills including managing multiple projects simultaneously

  • Excellent communication skills – written, verbal, and presentation

  • A proactive, collaborative, and organized working style

  • Proven ability to work calmly and efficiently under pressure

  • Has a design eye; can organize program elements in a clear and aesthetic manner

  • Proficient in Microsoft Office programs and Apple Keynote, ability with Photoshop and YouGov are a bonus

  • Deep curiosity about emerging marketing trends and ability to integrate into brand programs

  • Strong passion for brand music partnerships, including knowledge of current artists, festivals, general music culture, and industry trends

  • Creative writing background or interest in strategic storytelling

Applicants for employment in the U.S. must possess work authorization which does not require sponsorship by the employer for a visa

Live Nation’s policy regarding vaccinations and masking related to a pandemic or other infectious disease control measures, acts of God, health and safety mandates and/or restrictions imposed by applicable local, state or federal governments has evolved over time. Currently, we strongly encourage employees to be fully vaccinated from such infectious diseases for which vaccinations are available. You are expected to follow Live Nation’s health and safety

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Company

Live Nation Entertainment

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