National Account Analyst

Our Company

Congo Brands is at the epicenter of where consumer demand meets product development. Through brand partnerships with lead influencers, we are afforded an inside look at what consumers truly desire. E-commerce becomes the laboratory for consumer feedback and serves as a data pool for future retail endeavours.

Congo Brands is a health and wellness brand that sells supplements, fitness snacks, hydration drinks, energy drinks, and more through ecommerce and retail partnerships. Congo Brands houses some of the World’s most noted brands including Alani Nu, Prime Hydration, Prime Energy, and 3D Energy only to include more in the coming years. Congo Brands is on pace to become one of the World’s most noted consumer product brand companies, with revenue growth increasing exponentially year over year. Congo Brand’s goal is to be the go-to ‘Better for You Brand’ for everything from nutritional supplements, energy drinks, snacks and much more.

The Role

The National Account Analyst will support the National Accounts team by providing analytical support, sales insights, and business solutions for their assigned accounts. This position will lead the effort to review and translate shopper and retail data (internal, customer POS, & syndicated) into actionable strategy and tactics. This position will also leverage insights to focus on improving product assortment, placement, and promotions, as well as assist in the planning and forecasting process for key suppliers with core customers.

Key Responsibilities

• Analytics and Insights: Performs analysis against the strategic priorities and goals for the National Accounts Team. Collaborate with Congo National Accounts Team and market-level leaders to align analysis efforts against National Accounts priorities and initiatives. Conducts descriptive and predictive analysis on velocity, price levels, promotional activities, and distribution for assigned customers; and persuasively communicates business insights to key stakeholders.

• Report Development and Customer Communication: Leads the effort to report congo business results in assigned retail accounts. Analyst will have ownership of customer dashboards, scorecards, and other structured communications of business results to stakeholders.

• Sales Presentations: Combine analytics and foundational sales techniques to build a sales story and create high impact sales presentations. Will be expected to build supporting analytic visuals and engaging presentation flow.

• Data Management: Maintain internal account and product alignment, segmentation, and data accuracy for assigned accounts.

• Help prepare and attend corporate business reviews and build professional presentations
• Assist in tracking national account continuous improvement projects and internal/external continuous improvement reporting
• Assist with category and item sales reporting
• Price file management and margin enhancement
• Perform complex analyses to provide recommendations to the sales team based on different reports and data sources
• Deliver ad hoc analysis as defined by the assigned account leaders
• Assist with the monthly reporting in collaboration with Trade Finance and Business Insights Teams
• Produce compelling fact-based presentations supporting Congo Brands’ sales team
• Provide communication platforms for the sales team (monthly accounts sales meeting, email communication, and presenting to the wider team)
• Perform ad hoc project management/support to support growth initiatives
• Establish best practice reporting, and oversee report updates, both weekly and monthly
• Create templates and executive summaries to track core Congo Brands initiatives

Key Skills and Experience Required

• 3-5 years overall work experience within beverage alcohol and/or CPG industry
• Minimum of 3-5 years in an analytical role within sales/marketing, finance, business strategy, or a related function required
• Experience using Syndicated, POS, and Depletion data (i.e. Nielsen, IRI) preferred
• Systems expertise required, ability to manipulate large data sets
• Ability to generate high quality marketing, sales, and/or financial analysis
• Advanced proficiency with MS Office Suite (Excel, Word, PowerPoint, Outlook, etc.)
• Ability to persuasively communicate business insights to key stakeholders; includes excellent oral, written communication, and presentation skills
• Ability to influence without direct authority, and to lead projects by collaborating with partners across the organization
• Excellent planning and organizational skills