Sr. Manager of Social Media

Job Title: Sr. Manager of Social Media

Department: Communications & Content

Reports to: Director of Digital Content

Job Summary
FC Cincinnati is looking for a Senior Manager of Social Media to lead the club’s social media team. This person will be responsible for telling the day-to-day story of the club on social while managing the distribution of content across all of the club’s accounts including FC Cincinnati, FC Cincinnati 2, FC Cincinnati Academy, FC Cincinnati Foundation, and TQL Stadium. This position requires creative ideation, exemplary copywriting skills, a knowledge and passion for internet trends, and the ability to organize, manage, and delegate workloads that move at the speed of sport. The Senior Manager of Social Media will be required to work cross-functionally and will be expected to build solid relationships with coworkers across all three FC Cincinnati campuses while collaborating on projects with communications, marketing, partnerships, foundation, stadium, and the soccer side of the business. Weekend, evening, and holiday work will be required as schedule and project workload dictates. This person will have professional obligations for every FC Cincinnati game during the season, including preseason, regular-season, postseason, in-season tournaments, and special events hosted by the club. The ideal candidate will have experience in people management and will manage the Social Media Coordinator and Social Media Intern. This roll will be required to travel to cover matches domestically and internationally.

What You’ll Do:

• Drive a comprehensive social strategy that tells the story of the club while engaging fans and reaching new audiences.
• Manage all club social accounts on Facebook, Instagram, X, TikTok, YouTube, and LinkedIn.
• Build, manage, and own a social media content calendar using Monday.com. Use this calendar to keep cross-functional teams updated and insure posting deadlines are achieved.
• Orchestrate matchday social coverage.
• Collaborate with video, photo, editorial, and design teams to create best-in-class social content.
• Schedule social staff in a way that evenly divides work and establishes a culture of supporting each other.
• Engage in creative ideation with the content team to bring new social ideas to life for matchday, partnerships, marketing activations, theme nights, foundation events, preseason, playoffs, and more.
• Track, moderate, and engage in social conversations.
• Actively question the way things are done to find efficiencies and better ways of working that drive KPIs.
• Assist in defining social KPIs and build out a regular reporting cadence.
• Optimize social content by making metrics backed decisions using social analytics.
• Actively manage influencer marketing initiatives while tracking results and reporting on successes.

What You’ll Need

• BS/BA in communications, marketing, journalism, or a related field is required.
• 5+ Years experience in managing an always-on social team, preferably in sports.
• A portfolio or examples of outstanding social media work.
• A valid passport.

What You’ll Bring

• Expertise in managing social media platforms for a sports or entertainment company.
• A track record of creating sustained growth on social platforms along with the ability to articulate how growth is achieved, tracked, and reported.
• An understanding of general content creation lead times for video, photo, and graphic design work.
• Meticulous organization skills and a deadline-driven mindset.
• A solutions-oriented outlook with outstanding creative problem solving skills.
• High level social copywriting and proofreading skills with the ability to consistently operate within the club’s voice.
• Experience in shooting and editing photo and video content for social using Slate and Adobe Premiere.
• Passion for sports, the game of soccer, internet culture, and social media trends.
• Ability to work nights, weekends, and holidays.
• Willingness to travel to preseason, tournaments, away matches and other events both domestically and internationally.
• Familiarity using business tools on social platforms (ex. Meta Business Suite, X Ad Manager, TikTok for Business, etc.)

Why You’ll Love FCC:

• Generous paid time off including vacation, personal, sick, and holiday time
• Option for one work from home day per week (by department and schedule)
• Medical, Dental, Vision, Life Insurance, 401k plan with company match
• Short-Term & Long-Term Disability Insurance
• Maternity &