Technical Delivery Analyst

About Definitive Healthcare: 

At Definitive Healthcare (NASDAQ: DH), we’re passionate about turning data, analytics, and expertise into meaningful intelligence that helps our customers achieve success and shape the future of healthcare. We empower them to uncover the right markets, opportunities, and people—paving the way for smarter decisions and greater impact. 

We’re headquartered in Framingham, Massachusetts, but we have 3 office locations globally, including locations in Sweden, and India. We’ve grown significantly since our founding in 2011 and have expanded our global client base to 2,400+.  

We’re also a great place to work. In 2024, we brought home a number of awards including Built In’s 100 Best Places to Work in Boston, a Stevie Bronze Award for Great Employers, and we were recognized as a Great Place to Work in India. 

We foster a collaborative, inclusive culture where diverse perspectives drive innovation. Through programs like DefinitiveCares and our employee-led affinity groups we strive to promote connection, education, and inclusion. 

What you’ll do: 

Population Intelligence & Activation 

• Partner with all Population Intelligence & Activation clients to educate, advise, and execute audience pulls for delivery and campaign activation in LiveRamp. 

• Manage end-to-end audience onboarding and distribution across all activation clients. 

• Deliver audiences and consumer analytics as required by clients. 

• Ensure proper setup of users and client organizations prior to kickoff. 

Customer Engagement & Communication 

• Attend client meetings to provide status updates, technical recommendations, and strategic guidance while soliciting feedback to ensure alignment. 

• Translate complex technical data structures into clear, actionable language for non-technical stakeholders, including marketing and business users. 

• Develop clear documentation and engaging training materials to support adoption and understanding of our dataset. 

Data Integration & Process Optimization 

• Support clients on data integration workflows across marketing technologies, including Salesforce Marketing Cloud and other marketing platforms. 

• Work with customer's teams to establish a successful integration of our data into their ecosystems for seamless audience generation for marketing campaign activation 

• Collaborate with Data Engineering to investigate discrepancies in data loads (e.g., missing/incomplete data). 

• Identify opportunities to streamline Population Intelligence workflows and implement best practices to improve efficiency and scalability. 

Cross-Functional & External Collaboration 

• Partner with Sales to support proof-of-concept (POC) initiatives by pulling data and insights. 

• Collaborate with Data Science and Product teams to provide user perspective feedback on enhancements and new features. 

• Partner with vendors and external agencies to troubleshoot data quality issues and efficiently launch marketing campaigns. 

• Work with external systems integrator (SI) teams to ensure client needs are met in data and activation integrations. 

• Manage relationships with vendors for the purchase and appending of consumer email records. 

 

What you’ll need: 

• Bachelor’s Degree (Healthcare Marketing background preferred). 

• Proven expertise in marketing analytics with a strong understanding of consumer behavior. 

• Experience with data integration and management of data structures in marketing clouds (e.g., Salesforce Marketing Cloud). 

• Strong proficiency in SQL (Google BigQuery, Databricks), analytics tools (e.g., Tableau, Googl