Sales Development Executive for Central and Eastern European Countries

We help the world run better
At SAP, we keep it simple: you bring your best to us, and we'll bring out the best in you. We're builders touching over 20 industries and 80% of global commerce, and we need your unique talents to help shape what's next. The work is challenging – but it matters. You'll find a place where you can be yourself, prioritize your wellbeing, and truly belong. What's in it for you? Constant learning, skill growth, great benefits, and a team that wants you to grow and succeed. 

 

 

 

 

SAP Digital is one of the leading and most innovative teams in the company, aimed at delivering exceptional customer experiences in a scalable, speedy, and personalized fashion. The purpose of the organization is to support the Customer Success board area with a broad range of services and methodologies across the customer journey to guarantee the acquisition of net-new customers and the successful adoption and expansion of our products. Most importantly, helping more customers run better ultimately translates into a safer, cleaner, more connected, better enabled, and more equal world.

 

SAP Digital team prides itself not only on the outcomes, but on exemplifying our company values: Build bridges not silos, embrace differences, keep the promise, stay curious, tell it like it is, and live the leadership credo.

 

Job Profile

 

The Digital Sales Development team guides and influences customers to take informed decisions in the early stages of their digital transformation journey by creating a world-class engagement experience. This team is responsible for building and nurturing pipeline of sales opportunities and incremental revenue aligned with the Sales and Marketing teams, focusing on prospecting into the SAP install base and net new name accounts, while nurturing leads into qualified opportunities within their assigned space. This team drives digital and high-quality engagement with potential customers delivering superior customer experience.

 

As a Digital Sales Development Executive, you will work with a team focused on sourcing and nurturing demand to grow SAP’s Cloud ERP & LoB footprint in NNN & IB across all industries, working with SAP & Partners resources, as well as Customers.

 

Key Responsibilities and Tasks

 

The purpose of this position is to extend SAP's market coverage in the dedicated segment by generating new pipeline in Central and Eastern Europe through

1.Executing Targeted Outbound Campaigns via phone, chat and email. For targeted outbound campaigns, leads will be qualified according to the applicable methodology, and handed over to Sales using standard global process

2.Accelerating pipeline and increasing conversion by executing programmatic recycled (discontinued / disqualified leads) and reconstituted nurturing (aged pipeline)

3.Nurturing leads received from other demand generation functions and progressing stalled pipeline

For targeted outbound campaigns, leads will be qualified according to the applicable methodology, and handed over to Sales using standard global process

 

Digital Sales Development Executive generates and qualifies leads through proper means, and nurtures aging leads and opportunities, and eventually hands over fully qualified leads to the assigned account executives for further sales progress.

 

The Digital Sales Development Executive will be co-located in the Barcelona Digital Hub. They will join territory and account planning to support the team and will be the future candidate pool for transition into sales roles.

 

Campaign Execution & Lead Management:

•Plan and execute call and e-mail activities to generate leads using the most efficient means together with manager/expert

•Support and cooperate with Corporate Marketing, Field Marketing, Solution Specialists and Account Executives

•Align with Sales colleagues for most effective territory planning and execution, covering all routes to market

•Generate and qualify leads through proper means (cold calling, phone campaigns, email actions, etc.) in alignment with management

•Pass qualified leads to Sales resource for opportunity management and execution

•Regularly review lead pipeline and progression. Proactively give qualitative and quantitative feedback to Marketing on campaigns using standard procedures and reports

 

Training & Enablement:

•Assist in activities to enhance demand generation and product/solution skills

•Be active part of either classroom, e-learning, virtual classroom or mentor-lead activities

•Complete and validate all requested enablement in a timely manner