Manager, communications - Driver Engagement
WalmartAbout the role
Position Summary...
What you'll do...
We are seeking a passionate and innovative Driver Engagement Manager to lead our driver engagement initiatives. As a Manager, Communications, your role will be pivotal in enhancing driver satisfaction, organizing and executing impactful customer campaigns that help reduce churn and developing strategies to improve the overall driver experience. You’ll be reporting into the Sr. Manager of Marketing Enablement & Driver Engagement
Primary Responsibilities:
Develop and implement strategies to enhance driver engagement and satisfaction. As part of this, work closely with Marketing, PR, Operations teams to align driver engagement efforts with overall company goals. Ideate and drive the execution of content for a blog, monthly newsletters and/or promotional videos
Organize and manage events aimed at increasing driver satisfaction and loyalty.
Generate new ideas to improve the driver experience on our platform.
Work collaboratively with cross-functional teams to implement driver-focused initiatives.
Identify and address issues that affect the driver experience. Provide feedback from drivers to management and stakeholders. Collect and analyze feedback from drivers to identify areas for improvement.
Utilize data to measure the effectiveness of engagement initiatives and events.
Serve as a liaison between drivers and the development team to communicate challenges and drive improvements. Monitor social media campaigns and analyze web traffic from the online community using key performance indicators (KPIs) through a partnership with Marketing.
Skills and Qualifications
Great storytelling; passion for improving the driver experience
4+ years of experience in a communications, marketing or PR role
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