Sales Development Representative, Events - New Hope Network

Company Description

Informa Markets, a division within Informa, creates global platforms for industries. We organise over 500 large-scale branded and transaction-oriented events in 14 specialist markets. These are typically not-to-be-missed annual events where buyers and sellers build relationships, see and show products and do business.

We also provide year-round online platforms where companies showcase their businesses and products and buyers conduct research, generating valuable leads, and we provide data and digital content that supports the flow of knowledge and transactions in markets.

Job Description

This role is based in Boulder, CO.

• Compensation: $50,000 - $55,000 annually (commensurate with experience)

What We're Looking For

We're seeking a dynamic and results-driven Sales Development Representative (SDR) to drive new business and nurture existing relationships. In this role, you'll identify and engage potential clients, support inbound leads, and reconnect with inactive clients. Your contribution will be vital in supporting our sales team with strategic lead generation, relationship-building, and data-driven approaches to accelerate growth across our specialist markets.

Key Responsibilities

• Research and identify high-potential leads through various channels, including online research, social media, and market intelligence
• Qualify and engage with inbound prospects efficiently to advance them through the sales pipeline
• Reconnect with past clients who have become inactive, creating opportunities to rebuild valuable relationships
• Develop and maintain a comprehensive database of qualified leads and prospects for targeted outreach
• Collaborate with sales and marketing teams to implement innovative lead generation strategies that deliver measurable results
• Analyze lead generation performance and client re-engagement metrics, providing actionable insights to improve effectiveness
• Stay current on industry developments and market trends to ensure our outreach strategies remain relevant and competitive
• Manage multiple priorities effectively, ensuring timely follow-ups and meeting deadlines while maintaining exceptional attention to detail

About the Brand

New Hope Network is a leading platform and community focused on the natural and organic products industry. We connect professionals across retail, supply chain, and manufacturing sectors to help grow the natural products market. Known for organizing premier trade shows like the Natural Products Expo, we bring industry leaders together to share ideas, showcase innovations, and foster collaboration that drives the industry forward.

Qualifications

• 1-2 years of experience in sales, customer service, or related roles within the natural products, wellness, or sustainability sectors
• Exceptional communication skills to engage effectively with health-conscious brands, retailers, and industry stakeholders
• Strong organizational abilities to manage multiple priorities in the fast-paced natural products marketplace
• Demonstrated interest in natural, organic, and sustainable products with understanding of industry trends and consumer preferences
• Analytical mindset to identify opportunities within the evolving natural products ecosystem
• Proficiency with Salesforce, HubSpot, or similar CRM platforms to track and nurture prospect relationships
• Self-motivated professional who thrives in a collaborative environment focused on promoting healthier products and practices
• Ability to translate complex product benefits into compelling value propositions for potential clients
• Commitment to continuous learning about emerging ingredients, sustainability practices, and wellness innovations
• Passion for contributing to the growth of businesses that prioritize health, sustainability, and ethical practices

Additional Information

We believe that great things happen when people connect face-to-face. That's why we work in-person with each other, or with customers and partners, three days a week or more. When you’re not spending time together in one of our offices or other workplaces – like at an Informa event – you get the flexibility and support to work from home or remotely.

We work hard to make sure Life at Informa is rewarding, supportive and enjoyable for everyone. Here’s some of what you can expect when you join us. But don’t just take our word for it – see what our colleagues have to say at LifeAt.Informa.com

Our benefits include:

• Great community: a welcoming culture with in-person and online social events, our fantastic Walk the World charity day and active colleague groups