Associate Director, Content Capabilities & Innovation

At Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity. Learn more at jnj.com

As guided by Our Credo, Johnson & Johnson is responsible to our employees who work with us throughout the world.  We provide an inclusive work environment where each person is considered as an individual.  At Johnson & Johnson, we respect the diversity and dignity of our employees and recognize their merit.

Job Function:

Creative

Job Sub Function:

Visual UI/UX

Job Category:

Professional

All Job Posting Locations:

Horsham, Pennsylvania, United States of America, Titusville, New Jersey, United States of America

Job Description:

Johnson & Johnson Innovative Medicine is recruiting for an Associate Director, Content Capabilities & Innovation, to be based in Horsham, PA or Titusville, NJ.

About Innovative Medicine

Our expertise in Innovative Medicine is informed and inspired by patients, whose insights fuel our science-based advancements. Visionaries like you work on teams that save lives by developing the medicines of tomorrow.

Join us in developing treatments, finding cures, and pioneering the path from lab to life while championing patients every step of the way.

Learn more at https://www.jnj.com/innovative-medicine

Purpose: The Associate Director, Content Capabilities & Innovation is the J&J Innovative Medicine owner of a foundational marketing platform - content design that enables marketing teams to produce effective, high-quality, on-brand, compliant promotional content at speed and scale.

Reporting to the Director, Content Excellence & Innovation, this role translates marketing priorities into a scalable library of compliant and reusable components, templates, and design standards that reduce agency rework, accelerate speed-to-market, and strengthen brand consistency across digital and print channels.

This leader partners closely with brand marketing, creative and production agencies, and cross-functional stakeholders to ensure the Design System and template ecosystem anticipate marketer needs, support omnichannel activation, and integrate emerging AI-enabled marketing workflows — all while maintaining the highest standards of accessibility and regulatory compliance.

The Associate Director is accountable for the Design System strategy, roadmap, governance, and adoption that power the content creation lifecycle — from component design and template development through brand rollout and continuous optimization.

Responsibilities Include:

Cross-Functional Collaboration & Influence

• Partner with business and marketing teams to integrate content capabilities to enhance customer engagement, brand visibility, and market positioning. Ensure collaboration between technical teams, creative staff, and business units for cohesive content strategies. Partner with other functions such as IT and Commercial Operations to deliver technology and enabling capabilities. This role will partner closely with the AI Enablement Product team to evolve platforms to deliver AI enabled marketing. Marketing Enablement & Strategic Partnership: Serve as the primary templates and Design System partner to brand marketing teams — understanding audience strategies and channel plans to ensure the right templates and components are available. Translate marketing objectives (brand launches, campaigns, HCP/patient/payer engagement) into template requirements, component enhancements, and Design System features that accelerate content execution. Partner with marketing leads and agencies to identify template gaps, reduce creative cycle times, and unlock self-service design capabilities that empower teams to move faster without sacrificing quality or compliance. Collaborate with the AI Enablement Product team to evaluate and pilot AI-powered design workflows (e.g., automated layout generation, design-to-code acceleration, personalization at scale) that dr