Associate Digital Merchant

About the Web Merchandising Team

The Web Merchandising team plays a critical role in shaping Pottery Barn’s digital customer experience, bringing our brand vision to life across all online touchpoints. As part of the Direct-to-Consumer (DTC) organization, the team partners closely with Merchandising, Creative, Marketing, and Digital Operations to develop and execute compelling site experiences that inspire customers and drive business growth.

Through strategic product placement, storytelling, content execution, and site optimization, the team ensures customers discover the right products at the right time throughout their shopping journey. Leveraging customer insights, performance data, and merchandising expertise, the team continuously enhances the online experience to increase engagement, conversion, and brand loyalty while supporting Pottery Barn’s ecommerce-first growth strategy.

Overview of the Associate, Website Merchandising role

As an Associate Website Merchandiser, you will help drive the online customer experience and business performance for Pottery Barn through thoughtful merchandising, content execution, and digital optimization. Partnering closely with Merchandising, Marketing, Creative, and Site Operations teams, you will execute product launches, promotional campaigns, and category strategies that inspire customers and maximize conversion. You will leverage data and customer insights to identify opportunities, recommend enhancements to the online shopping experience, and support initiatives that increase engagement, sales, and brand loyalty. Success in this role requires strong attention to detail, analytical thinking, cross-functional collaboration, and a passion for creating compelling digital experiences in a fast-paced retail environment.

 

Specific Responsibilities

• Manage website merchandising and product discoverability through general site merchandising (Homepage, categories, etc.), navigation/information, architecture, and on-site search optimization.
• Work with E-Commerce Senior Manager to develop and implement Web merchandising strategy
• Manage site content, site feedback and enhance overall customer experience across site and across channels
• Identify and recommend new site content and experiences to address customer needs based on analytics, feedback, surveys, and competitive analysis

• Interface with merchandising teams to ensure site data integrity and correct product set-up

• Interface with site managers, project management and e-technology team for timely database uploads, site deployments, and reporting of issues

• Manage database uploads to UAT testing environments

• Coordinate and participate in daily site testing to ensure correct data integrity

• Coordinate the archiving of Website seasonal features, functionality, and products

• Other projects as assigned

Criteria

• 2-3 years previous eCommerce, catalog or digital marketing experience.
• Advanced Excel skills, must have an interest in the linkage from systems to the Web; access database and/or Adobe Analytics experience a plus
• Strong affinity for the product/concept. 
• Able to make timely decisions, anticipate problems and provide creative solutions.  
• Well-organized and extremely detail oriented. 
• Proven analytical, business planning skills. 
• Able to deal with ambiguity and a changing environment.
• Action-oriented and full of energy for challenges 

• Strong verbal and written communication skills for reporting findings and collaborating with stakeholders. 

• Ability to present data and insights to non-technical audiences. 

• Ability to handle multiple tasks and projects simultaneously. 

• Strong organizational skills to meet deadlines and manage priorities. 

• This role requires being onsite in our San Francisco office Monday through Thursday, and Friday as optional in the office 

Our Culture & Values 

We believe that taking care of our people is vital to our success and we strive to offer equitable and transparent practices for all. We prioritize connection, growth, and wellbeing.