Fundraising and Marketing Specialist

Description

TITLE:                            Fundraising and Marketing Specialist

REPORTS TO:               Development Manager

CLASSIFICATION:       Full-Time, 1.0 FTE

FLSA Status:                Non-Exempt

LOCATION:                  Hybrid (Portland, OR)

COMPENSATION:      $36.50 per hour

ORGANIZATION BACKGROUND

Latino Network’s mission is to provide transformative opportunities, services, and advocacy for the education, leadership, and civic engagement of our youth, families, and communities. Our work springs from the core belief in Latino community self-determination, that is, the ability of community members to participate meaningfully in the decisions that affect their lives and the lives of their families. We actively partner across a variety of city, county, state, and community organizations to deliver training and support, a wide range of services, as well as influence policy.

BENEFITS & PERKS

Latino Network provides a generous benefits package that includes:

• Health Plans including Medical, Dental, Vision, and Alternative Care
• FSA - Flexible Spending Account for Medical & Dependent Care expenses
• 401k Plan with Match 
• Employee Assistance Program
• Employer sponsored Life, AD&D, and Long-Term Disability Insurance
• Paid Leave (Vacation, Sick, Sabbatical)
• $50 Monthly internet reimbursement
• Professional development opportunities
• Self - Care perks
• Team and family events

POSITION DESCRIPTION

The Fundraising and Marketing Specialist is a full-time position who reports to the  Development Manager. The Specialist leads the execution of the integrated marketing and fundraising strategy for Latino Network. This individual is responsible for planning, coordinating, and managing all marketing and related communications pertaining to the Development Department’s annual general operating revenue goal. The individual’s role is to ensure that marketing of the current programs of Latino Network is continuous and effective to encourage gifts from individual donors, foundation partners and business supporters. The individual plans and implements tasks related to marketing and fundraising efforts including promotion of our events and fundraising campaigns through media relations, social media management, and online newsletters. The Fundraising and Marketing Specialist’s role is to increase community engagement through effective storytelling while supporting the annual donor retention goals set out by the Development Department. 

PRIMARY DUTIES/RESPONSIBILITIES

• Responsible for the planning, coordinating, and managing of all fundraising related communications through various channels including but not limited to media relations, social media platforms, and enewsletters to promote our programs and to support our annual fundraising plan.
• Responsible for the marketing and communications of our annual fundraising events, including our Noche Bella Gala and our Action Fund Reception, by creating save the date and invitation materials, social media promotions, and enewsletters updates and post-event appreciation messaging.
• Responsible for updating promotional donor-related materials annually.
• Responsible for the marketing of annual priority fundraising initiatives including our Adelante Juntos, year-end and annual fund campaigns. 
• Responsible for ensuring that donor resources pages on organizational website are updated and user friendly. Use Google Analytics to ensure growth. 
• Responsible for seeking out appropriate outreach opportunities to participate in. 
• Work with Communications team to create and distribute the annual report, appeal letters & other related efforts to raise funds and increase awareness of our work. 
• Responsible for prompt, active communications with our stakeholders, our community nonprofit partners, Workplace Giving Campaign partners, board members, and the public. 
• Work with Communications team to increase followers of social media and visitors to our website. 
• Oversee the creation fundraising/marketing email messages via EveryAction. 
• Collaborate with Program, Communications, and Development teams to streamline data workflows.
• Evaluate and implement integrations with other tools/platforms (e.g., email, event platforms, peer-to-peer fundraising tools).

Requirements

REQUIRED SKILLS/KNOWLEDGE/ABILITIES

• 1-2 year’s experience managing a donor database or CRM, preferably EveryAction.
• Strong analytical skills and attention to detail.
• Proficiency in data querying, segment