Director, Global Content Design and Delivery, Specialty Care/Gen Meds
GSKAbout the role
The Director, Global Content Design and Delivery, Specialty Care/Gen Meds in the Global Scientific Communications organization is responsible for chairing Global Integrated Medical Communication Teams (GIMCT) for a Specialty Care/Gen Meds asset/disease area and driving the development of Integrated Medical Communication Plans (IMCP). This includes the creation of content, channel, and congress plans/tactics, ensuring the timely execution of deliverables such as the Scientific Communication Platform (SCP), Scientific Narrative, content and channel plans, and associated congress tactics. This role will ensure the delivery of scientifically accurate, evidence-based, and compliant materials for healthcare professionals, patients, and internal teams.
This role will provide YOU the opportunity to lead key activities to progress YOUR career, these responsibilities include some of the following…
Chair the Global Integrated Medical Communication Teams (GIMCT) for assigned assets/therapeutic areas to drive the development of Integrated Medical Communication Plans (IMCP), inclusive of content, channel, and congress plans/tactics.
Drive key asset deliverables including the Scientific Communication Platform (SCP), Scientific Narratives, Content and Channel plans, Congress Plans and all associated tactics.
Serve as a key partner to therapeutic area medical leaders, global publications, R&D, Global Medical Team (GMT), and priority markets and regions.
Collaborate with internal stakeholders on the development and execution of innovative tools for internal and external communication, including digital/social medical delivery.
Drive timely execution of all deliverables within the IMCPs for assigned assets, ensuring they are scientifically accurate, evidence-based, and comply with relevant regulations, industry guidelines, and ethical standards.
Accountable for aligning with key stakeholders and for the input of the IMCP framework and related engagement planning elements within the asset annual business planning process.
Lead annual scope of work development with procurement for IMCP deliverables with agencies of record, and provide continuous oversight and feedback to drive effective collaboration and partnership
Ensure content development follows all relevant codes and system requirements (e.g. ABPI code of practice, GSK Code, and use of Content Lab), particularly with respect to the delivery of promotional versus non-promotional information.
Participate in initiatives on Gen AI platforms being leveraged for content creation and personalization/adaptation to ensure broader scalability and use
Gather and share best practices across Global to ensure consistency, high standards, and excellence are maintained across the organization.
Stay updated on advancements in scientific communications to ensure content approaches evolve with the external landscape.
Why you?
Basic Qualifications:
We are looking for professionals with these required skills to achieve our goals:
Advanced degree in science, medicine, or pharmacy.
7-10 years of related specialty or general med experience in scientific communications, medical content design and delivery, or a related field within the pharmaceutical or healthcare industry.
Experience in leading cross-functional teams and driving strategic communication plans.
Experience developing and executing innovative communication tools, including digital and social media strategies.
Project management experience, over multiple projects simultaneously and meet deadlines.
Experience in developing and delivering medical training materials.
Proficiency in creating digital content creation and management tools with solid technical capabilities in Excel, PowerPoint, and Team sites
Experience interpreting, analyzing, organizing, and presenting complex data to a broad range of audiences.
Preferred Qualifications:
If you have the following characteristics, it would be a plus:
Postgraduate degree (PhD or PharmD).
Local, regional, or global medical or R&D experience with relevant expertise in therapeutic area.
Scientific communication strategies for large global markets in US, UK, EU, China and Japan.
#LI-GSK
The annual base salary for new hires in this position ranges from $165,000 to $275,000 taking into account a number of factors including work location within the US market, the candidate’s skills, experience, education level and the market rate for the role. In addition, this position offers an annual bonuApply for this role
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