Sales Analyst, Walmart
ReckittAbout the role
We are Reckitt
Home to the world's best loved and trusted hygiene, health, and nutrition brands. Our purpose defines why we exist: to protect, heal and nurture in the relentless pursuit of a cleaner, healthier world. We are a global team united by this purpose. Join us in our fight to make access to the highest quality hygiene, wellness, and nourishment a right and not a privilege.
Sales
Our Sales teams help to deliver Reckitt's purpose by building shared success with our customers, making access to the highest quality hygiene, wellness, and nourishment possible in-stores and online. Within Sales, we're focused on achieving outperformance across all of our channels, operating in highly competitive categories. This focus results in a dynamic, fast paced environment where cross functional teams are encouraged to collaborate to achieve success. We have around 10,000 sales people across the world, within market roles and ranging in areas like Field Sales, Key Accounts, Trade Marketing and Category Development.
About the role
The Essential Home Team has the purpose to “make your house a home!” We will be nimble, and action oriented as we attack opportunities to expand organically and inorganically. Our team members will own their business, spot opportunities to innovate and scale, be focused on what matters, move boldly at pace, actively listen and learn, and speak directly. We will embrace the founder mindset to drive accelerated growth.
The Walmart Essential Home Sales Analyst is responsible for supporting the Walmart National Sales Director, 1 Team Leader, and 1 KAM. The business is ~$400M in POS. The analyst will be a crucial team member as we leverage data to drive in-market implementation, influence future innovation, and optimize the 4Ps. Key areas of responsibility include supporting the team in identifying and finding solutions to close in-mkt 4Ps gaps, forecasting, and leveraging POS data from Nielsen and Luminate to provide the insights that allow us to grow our business.
Your responsibilities
• Provide updates on in-store promotions, including feature/display sell-through rates and rollback discount.
Assess the effectiveness of these promotions and monitor key performance indicators (KPIs) such as sales lifts and execution status.
• Measure performance and impact of assortment, promotions, pricing, and placement. Communicate results effectively across the business.
• Deliver and enhance a weekly tracking report detailing our sales performance at the category, segment, brand, and item levels, both in-store and online. Including actionable insights to assist team members and Walmart merchants in their decision-making process.
• Support the team in managing attribution for our portfolio for 3rd party data providers.
• Assist team members in forecasting and items setup and updates when needed.
• Monitor and assess the quality of current digital content on Walmart.com to ensure there are no errors with products on Walmart.com and that all our products are visible to consumers by utilizing Item360.
• Assist the total team with identifying deductions using High Radius and Retail Link and ensure that Key Account Manager (KAM) resolves them.
• Support category, sales and trade in identifying assortment gaps in the portfolio as needed.
• Support sales in delivering and presenting insights to support line reviews and meetings, justifying business decisions. Key data types may include sales performance, market trends, consumer insights, inventory levels, and competitive analysis.
• Provide Ad Hoc assistance for KAM or team members whenever needed. May be required to utilize platforms like Luminate Shopper Behavior, Luminate Report Builder, Nielsen, Numerator, and PowerBI.
The experience we're looking for
• Bachelor's degree required.
• 1-2 years’ experience and proven knowledge/understanding of Retail Link, Luminate, Nielsen, and Numerator.
• Some direct Sales and/or Brand Management experience with cross functional exposure to other Business Operations preferred.
• Must be able to demonstrate ability to independently conduct in-depth data analysis and use the data to develop strong, persuasive selling stories.
• Computer proficient (Microsoft Office, Nielsen/IRI) with strong Microsoft Excel skills.
• Detailed oriented with strong organizational skills and ability to successfully multi-task.
• Knowledge of Consumer packaged goods industry.
The skills for success
Key Account Management, Account Management, Ecommerce, Analysing sales and Ecommerce data, Field sales; Field sales management, Consumer Insights; Shopper Insights; Customer Insights; Category Analysis, Collaboration and partnership skills; Influencing, Consultative Selling, Perform product planning, Business accumen; financial accumen, commercial accumen, Sales ne
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