Digital Marketing Communications Specialist

Company

Cox Communications, Inc.

Job Family Group

Marketing

Job Profile

Digital Marketing / Communications Specialist II

Management Level

Individual Contributor

Flexible Work Option

Can work remotely but need to live in the specified city, state, or region

Travel %

Yes, 5% of the time

Work Shift

Day

Compensation

Compensation includes a base salary of $58,400.00 - $87,600.00. The base salary may vary within the anticipated base pay range based on factors such as the ultimate location of the position and the selected candidate’s knowledge, skills, and abilities. Position may be eligible for additional compensation that may include an incentive program.

Job Description

Cox Communications is seeking a Digital Marketing Specialist II to manage Residential merchandising across the digital ecosystem to drive new customer acquisition and create relevant digital destinations for marketing campaigns to maximize mid-funnel conversion. This role will report to the Senior Manager of Digital Acquisition and will partner with cross-functional teams across marketing, including Marketing Strategy, Brand, Media, Consumer Product Marketing, etc. This role will also support the Senior Manager of Third Party Digital Sales & Marketing to drive marketing cohesion across affiliate partners.

What You’ll Do 

• Manage positioning of the Cox Communications Residential brand and merchandising of products/services across the digital ecosystem, including cox.com, chat/chatbot, third party digital affiliates, etc.
• Develop cox.com destination experiences for mass market and targeted marketing campaigns to drive mid-funnel conversion.
• Partner with SEO team to ensure all new content is optimized toward maximizing organic search traffic volumes and quality/relevancy.
• Support Third Party Digital to ensure marketing accuracy and relevancy across digital affiliate marketing partners and maximize brand awareness and competitiveness.
• Analyze reporting for personalized community pages and present performance insights to leadership.
• Drive 100% accuracy of content and adherence to brand and business objectives as well as to regulatory and privacy guidelines, in close partner with internal Marketing Strategy, Brand, Consumer Product Marketing, Media, and Legal teams.
• Facilitate day-to-day operations within the team, including QA, creative vetting, Legal reviews, etc.
• Stay informed about industry trends, competitor activities, and emerging digital marketing technologies to inform strategic decision-making and maintain a competitive edge.
• Identify and propose process improvements to drive efficient operations.
• Report weekly status updates and escalate project risks to manager.
• Contribute to a positive team culture by actively participating in team meetings, regularly working in the office, sharing insights and ideas, and supporting team members as needed.

What’s In It For You 

At Cox, we reward your hard work with meaningful benefits. 

First, we offer a highly competitive compensation package, 401(k) with a generous company match, comprehensive healthcare, life, and disability benefits, plus numerous other benefits, including adoption assistance, pet insurance, and discounts on travel and cars! 

We value people more than technology. That means you’ll work within a culture and with a team that values your leadership, your experience, your contributions, and you – yes, you – as a person. We believe recognition is important, and Cox strives to celebrate those who help make us successful every day.  We also encourage diversity and support inclusion; we want you to do you and feel comfortable doing so. 

We also offer boundless opportunities for growth; you can sharpen your skills, learn a new talent, join a mentoring program, even earn an advanced degree. You’ll find the potential for lateral or upward career growth within the Cox family businesses, including the innovative startups in transportation mobility, clean tech and more. 

Who You Are 

Minimum

• Bachelor’s degree in a related discipline and 2 years of experience in a related field with at least one year in a Digital capacity. The right candidate could also have a different combination, such as a master’s degree and 1 year of related experience or 4 years’ experience in a related field.

Preferred 

• Familiarity with digital marketing concepts and techniques, including online merchandising, UX/Design, SEO, and conversion rate optimization; plus, a passion to continuously le