Director, Digital Experience - Remote

MINT MOBILE is seeking a talented Director, Digital Experience to join the Marketing Team! Individual reports to AVP, eCommerce. Role is remote - must reside in the United States.

ABOUT THE ROLE

The Director of Digital Experience is accountable for conversion rate and driving sales through site experimentation KPIs on MintMobile.com. This role has direct accountability for the performance of the purchase funnel on MintMobile.com, including the optimization program (A/B tests), building new digital experiences for product launches, and launching sitewide promotions that will maximize sales and performance. 

This role reports directly to the AVP of eCommerce, and works closely with counterparts in Brand Marketing, Creative Services, Engineering, and Product Management. 

Your usual day of awesomeness includes:  

• Leads the A/B testing program in the core sales funnel of MintMobile.com, including managing the CRO agency.
• Oversees the development and communication of the core MintMobile.com eCommerce funnel, ensuring that we have an eye on the future and are pushing the envelope to create innovative, high-performing digital sales experiences.
• Partners with the AVP of eCommerce to set performance KPIs and publish a quarterly roadmap to achieve and exceed these goals.
• Collaborates with other Marketing team leads to prioritize cross-domain work.
• Builds relationships with key partners in Marketing, Data Analytics, Engineering, and Product groups.
• Keep key stakeholders informed of roadmap plans and update plans as business priorities change.
• Ensures an excellent digital customer experience through customer-centric design, content, navigation, architecture, branding, performance, and functionality.
• Makes sure engineering resources are focused on the highest opportunity projects.

PEOPLE MANAGEMENT & LEADERSHIP 

• Motivate & encourage employees at all levels, creating an environment where team members understand the vision and strategy. 
• Provide training and development to direct reports and those under the span of control. 
• Provide quarterly feedback to direct reports and career development opportunities. 
• Set team and individual goals quarterly - ensure alignment with overall retention strategic goals. 
• Create measurable metrics for direct reports; both on sales results and operational efficiency.
• Mentor and empower employees by allowing them to perform their duties, and make mistakes, which can then be used as teaching opportunities. 

WHAT YOU BRING

• Bachelor’s degree 
• 6-8 years of experience managing digital experiences to drive business results. 
• Excellent presentation and communication skills: Able to present complex ideas to senior leadership and get buy-in. 
• Extremely detail-oriented, with an innate ability to create multi-level action plans and explain them coherently to cross-functional teams. 
• Demonstrated knowledge of best-in-class CX, UX, and digital commerce architectures and technology. 
• Experience guiding cross-functional teams to achieve business outcomes without formal reporting authority. 
• Strong understanding of the numerous channels that drive traffic and conversion 
• Strong leadership skills with proven ability to recruit and groom a team of top-performing digital marketers. 
• Strong communicator with an aptitude for managing and building relationships.
• Excellent analytical and critical-thinking skills, with strong attention to detail. 
• Enthusiasm for translating data into action.
• Strong organizational skills and ability to juggle multiple projects and tight deadlines.

WE ARE MINT MOBILE

We connect people to what’s most important in their lives: Easily, affordably and reliably. We strive to be California’s Preeminent Destination Employer. Oh yeah, we get it too! We understand what matters to you most. You’re an individual with unique needs, and we’re prepared to exceed any expectations you have for an ideal employer. 

We’re smart, strategic, and get things done without a lot of red tape or unnecessary politics. Everyone matters here and everyone has a voice. Expect to spend your time contributing to projects that really matter. We obsess over the employee experience. To start, we provide some of the most competitive salary, benefits, family leave, and vacation in Southern California. We believe in you and invest in you. Not just your career aspiration