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Manager, Programmatic Account Management

Clear Channel Outdoor
New York City, United Statesfull_timeVerifiedPosted 22 Dec 2024
💰 $117,000/yr($100,000/yr$117,000/yr)

About the role

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Clear Channel Outdoor

                                                                                                     

Job Summary:

The Manager, Programmatic Account Management is responsible for the full post-sale execution and management of Clear Channel Outdoors’s industry-leading programmatic approach for top tier clients across our roadside, airport, and Times Square inventory footprints. This role oversees Account Managers and interfaces strategically with the Product, Ad Operations, Data, Finance, and Sales teams to ensure Clear Channel Outdoor has the campaign activation approach and process infrastructure in place to continue to scale our programmatic business.

                                                                                                    

Job Responsibilities

  • Ensures priority accounts are being serviced optimally by the Account Managers and engages with key supply-side and demand-side platforms to enhance these partnerships.
  • Proactively works with high value existing clients and partners to create new revenue opportunities and drive renewals.
  • Oversees team’s management of live campaigns on a daily basis to ensure they are delivering and meeting the clients’ objectives.
  • Assists team in developing optimization recommendations at the campaign and agency levels.
  • Manages, coaches, and develops their team; holds them accountable against metrics and customer expectations, provides recognition and performance feedback by maximizing individual's talents.
  • Partners with Sales team to maintain tight linkage between pre/post-sale execution.
  • Handles escalations that pertain to PMP deal setup, creative trafficking, third party integrations, inventory management, and/or campaign delivery discrepancies.
  • Manages execution of projects such as DOOH inventory enablement, cross-campaign analytics / yield optimization and team process development.
  • Liaises with the data team to review research study outcomes, communicate solutions that demonstrate KPI achievement, and enable optimizations
  • Other projects and duties as assigned.

Job Qualifications

Education and Certifications

  • Bachelor’s degree in business, marketing, technology, or related field preferred, or equivalent combination of education, training, experience, or military experience.

Work Experience

  • Minimum four (4) years working across functions in the media agency, publisher, or OOH media-owner space in a media planning, media buying or account management capacity.
  • Two (2) years working in a programmatic-heavy or programmatic-centric role, working with ad technology (i.e., platforms, products, and monetization), understanding of RTB/DSPs/SSPs, and managing ad campaigns preferred.
  • Sell-side account management or agency experience preferred.
  • Manager experience preferred.

Skills

  • Knowledgeable with the principles of ad serving, analytics, and DMPs.
  • Solid understanding of relevant campaign metrics (foot traffic, reach frequency, tune-in, etc.).
  • Proficient in Microsoft applications (i.e., Word, Excel, PowerPoint, etc.), PowerBI, and Atlassian platforms.

Competencies

  • Attention to Detail: Working in a conscientious, consistent, and thorough manner.
  • Business Perspective: Using an understanding of business issues, processes, and outcomes to enhance business performance.
  • Information Gathering and Processing: Locating and collecting data from appropriate sources and analyzing it to prepare meaningful and concise reports that summarize the information.
  • Initiative: Dealing with situations and issues proactively and persistently, seizing opportunities that arise.
  • Insights Analytics: Aligning data strategy and insights with business applications.
  • Inspiring Others: Energizing and inspiring others to strive for excellence and commit to common goals and purposes, creating a sense of self-efficacy, resilience, and persistence in followers.
  • Presentation: Preparing and delivering presentations in a variety of formal and informal settings, engaging the audience, and managing the logistical components of the presentation such as the location and technology.
  • Problem Solving: Identifying problems and the solutions to them.

Physical Demands

The demands described below are representative of those that must be met by an employee to successfully perform the essential func

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Company

Clear Channel Outdoor

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