Head of Retail, US Region

JOB TITLE: Head of Retail, US Region

DEPARTMENT: Commercial 

REPORTING TO: Chief Commercial Officer

LOCATION Florida, remote-based (home office or shared location as needed)

SALARY Competitive

START: Immediate (through September 2026 at minimum)

COMPANY PROFILE

Orlebar Brown (Chanel group) launched in March 2007 as a more tailored approach to men’s beach and swim shorts. Based on the traditional pattern of a tailored pair of trousers for men, and with their distinctive side fasteners, they are not just a swim short; they are the original and best shorts you can swim in.

Today, our collections are built into broader lifestyles imagined around Beach, Resort, Coast and Sport. We have multiple product releases, including capsules, new categories and services, over the calendar year to maintain excitement, and interest for our customers.

Since 2007, we have built the brand to achieve our stated purpose which is - to encourage, excite and inspire everyone to ‘Holiday Better’. This is our purpose and why we get out of bed every morning.

The brand has rapidly gained global recognition and is sold through online, more than 30 O.B. stores, and the best retailers and hoteliers in the world. Our customer is truly international, so whether they are in St Barth’s for Christmas with family, Miami for a wild Spring break, a conference in Dubai with a few days off, tacking a boat off the coast of St Tropez, volunteering to replant mangrove plantations in Puerto Rico, walking along a cliff top in Cornwall, or diving off one into a beautiful blue ocean then O.B. should be there to help you do it better.

Our business is built on relationships with those customers, and we strive to maintain our relationship with them, wherever they might be, and provide world class service, when and where they want. It is also built on finding new customers to the brand by welcoming them to join the ever-growing O.B. community. 

THE POSITION

As Head of Retail for the US territory, you will lead and inspire your teams to deliver the brand’s purpose – helping customers Holiday Better – while embedding our values-driven culture across all retail touchpoints. Your role is pivotal in creating a customer-centric experiences that goes beyond the physical store and reflects the spirit of our brand.

Core Focus Areas:

• Train, coach, and inspire your team to represent the brand with confidence and expertise, ensuring every interaction reflects our values and onboarding principles.
• Create a customer-first culture that transcends traditional retail boundaries, delivering exceptional experiences both in-store and through digital channels.
• Build meaningful relationships by understanding customer lifestyles and priorities, leveraging tools such as clienteling software, KPI dashboards, and insights to drive engagement.
• Develop team capability through hands-on coaching in all forms of customer interaction - face-to-face, written, and digital - ensuring consistency and excellence across every touchpoint.

GENERAL RESPONSIBILITIES

• Transplanting the culture of the brand into the daily working lives of the store teams, the role is the primary representative of the brand to the store teams and customers in their remit. 

• Recruitment, training and ongoing coaching and evaluation of all directly recruited teams.  Making sure each team member has the requisite skills and knowledge at the point of hiring or can be quickly developed to do so. You will also need to demonstrate these skills.  For example:
  • The ability to form long term, personal connections with customers through relationship building, service, and clienteling skills.
  • Personal experience of, or enthusiasm for, travel and life experiences. Having a wanderlust and a desire to do and learn more. Also, to take an interest in the environmental and social aspects of the world.
  • A knowledge of our customer lifestyles and, priorities.
  • Can present themselves well, orally, and can dress themselves in a considered, detailed manner. 
  • The ability to use multiple customer service tools and understand their performance.

• Establish a total service approach to retail. We believe that each store is a critical point of contact for customers and potential customers, but your role is to ensure that it behaves as part of a global network across all formats (Web /other stores and retail formats/ other retailers). Ensure recognition and rewards are aligned to ensure store teams act accordingly.  
• Ensure that the