Senior Manager, AI & Digital Shopping

Job ID: 291544
Location Name: CA-FSC SF Off (0174)
Address: 350 Mission St, 20th Floor, Remote, CA 94105, United States (US)
Job Type: Full Time
Position Type: Regular
Job Function: Digital/E-Commerce
Work Location: Remote

 

Your Role at Sephora

Ready for a career glow up? As Senior Manager, AI & Digital Shopping, you'll shape the future of how clients discover, evaluate, and shop for beauty across Sephora's digital experiences. The work you do will impact beauty as you develop AI-powered shopping capabilities, drive innovative digital experiences, and influence the next generation of ecommerce. You'll lead a high-performing team that is united in beauty and supported by cross-functional partners who are equally passionate about creating exceptional client experiences through technology and innovation.

What You'll Do

• Develop and execute the strategy, roadmap, and prioritization for AI-powered shopping experiences across Sephora's website and mobile apps.
• Drive the continuous evolution of digital shopping experiences, including guided discovery, product diagnostics, personalization, and decision-support tools.
• Partner with the Senior Director, AI Experiences to define the future vision for Sephora's AI-enabled digital shopping journey.
• Evaluate emerging technologies and AI capabilities to identify opportunities that improve the client experience and differentiate Sephora in the digital marketplace.
• Partner closely with Product Management, Engineering, Analytics, UX, Digital Merchandising, Loyalty, Promotions, and Testing teams to translate business opportunities into scalable product solutions.
• Build business cases, define product requirements, and prioritize initiatives based on client needs, business impact, and technical feasibility.
• Lead a test-and-learn culture by defining success metrics, partnering on experimentation strategies, analyzing results, and optimizing experiences through data-driven insights.
• Influence build-versus-buy decisions by evaluating internal capabilities and third-party vendor solutions.
• Manage external vendor relationships and ensure solutions align with Sephora's client experience standards and long-term strategy.
• Monitor key performance indicators and use data to inform investment decisions and future enhancements.
• Lead, coach, and develop a direct report while fostering a collaborative, high-performing, and curious team culture.
• Build strong cross-functional relationships and influence stakeholders at all levels to drive alignment and execution.

What You'll Bring

• 6+ years of experience in ecommerce, digital product management, digital strategy, marketing, or a related field.
• 1+ years of people management experience with a passion for coaching and developing talent.
• Experience leading digital customer experiences or product initiatives, ideally within ecommerce or retail.
• Strong understanding of AI-powered consumer experiences, personalization, recommendation engines, or emerging digital technologies.
• Demonstrated ability to develop product strategies, roadmaps, and business cases that drive measurable business outcomes.
• Experience working cross-functionally with Product, Engineering, Analytics, UX, and Marketing teams.
• Strong analytical mindset with the ability to leverage data, experimentation, and customer insights to make informed decisions.
• Excellent communication and stakeholder management skills, with the ability to influence across multiple levels of the organization.
• Exceptional problem-solving, organizational, and prioritization skills with the ability to manage multiple initiatives simultaneously.
• High attention to detail and the ability to thrive in a fast-paced, evolving environment.
• Passion for innovation, digital experiences, and creating