Senior Manager, Strategy - Multiple Open Positions

Company Description

We’re Heartbeat, the marketing agency for Healthcare Challenger Brands and the brave clients behind them. And hopefully you’re our next Media Planner, helping us to deliver game-changing campaigns for consumers & HCPs.

Read on to learn more about what qualities we’re looking for in a new member of the crew and why you’re gonna dig working with us.

Job Description

How you’ll strengthen the team: 

Our team is looking for someone who is a true strategy enthusiast. Beyond that, here’s how you’ll make your mark: 

• Work closely with cross-functional agency team to drive strategic thinking and deliver effective strategies to clients 
• Design and conduct primary quantitative and qualitative research to generate customer insights to inform strategic recommendations and tactical execution 
• Design and execute data analysis and generate strategic insights based on results 
• Formulate strategic recommendations ranging from brand positioning, marketing strategy and digital engagement strategy 
• Present findings to internal teams and clients 
• Manage analysts on project work and support their career development 
• Secondary research skills (both quantitative and qualitative; experience in researching and analyzing markets, customer segments, products/services, and competitor profiles) 
• Primary research skills (experience in designing interview formats and questionnaires, conducting interviews, facilitating focus groups)  

Qualifications

What you’re bringing with you: 

Across 5-6 years of experience, you know what it takes to slay Strategy. These are the core skills you’ve totally nailed: 

• Background in strategy and/or consulting in digital and/or healthcare space 
• Experience with different digital channels (e.g., web, mobile, CRM, social media, search) 
• Demonstrated project management experience; either managing small project or small team within larger project or experience in managing deliverables/ project timelines 
• Strong analytical/logical thinking 
• Structured problem solving approach to address complex strategic/management issues 
• Secondary research skills (both quantitative and qualitative; experience in researching and analyzing markets, customer segments, products/services, and competitor profiles) 
• Primary research skills (experience in designing interview formats and questionnaires, conducting interviews, facilitating focus groups)  

Hell yes, I want to do all of that. But tell me more about Heartbeat… 

Heartbeat is a healthcare marketing & creative agency, headquartered in NYC and powered by ~300 smart people all over the US. In the past four years, we’ve been named a 4-time “Best Place to Work” by AdAge and MM+M and a “Diversity & Inclusion Champion” by MedAdNews.  

We care about three big things: 

1. Empowering Challenger Brands 
We work with marketers who have big mountains to climb and the ambition to make it happen. As their sherpa and sidekicks, we must relentlessly deliver on our core values: insightful, inventive, and courageous. 

2. Being the Best Place You’ll Ever Work 

This isn’t all pool tables and Bagel Fridays — it’s about giving you the support to do and be your best. Examples include the ability to work wherever (forever), unlimited PTO, and self-care stipends. We also love to let loose, whether through selfie scavenger hunts or bouts of companywide bingo that would shock even the rowdiest retirement communities.  

3. Fostering a Diverse & Caring Community 

We’re the most diverse agency in healthcare, by design. No matter your story, you’ll find representation and amplification — through our affinity groups, cultural celebrations, and unwavering support no matter what society throws at us. We’re proud to say that you can be anything you want at Heartbeat (as long as it’s not an a**hole).  

There’s a reason 1/3 of Heartbeaters have been here for 4+ years and we have a 90% retention rate. We hope you’ll experience it for yourself. 

Additional Information

The Power of One starts with our people!  To do powerful things, we offer powerful resources.  Our best-in-class wellness and benefits offerings include:

• Paid Family Care for parents and caregivers for 12 weeks or more
• Monetary assistance and support for Adoption, Surrogacy and Fertility
• Monetary assistance and support for pet adoption
• Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance
• Tuition Assistance
• Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more
• Matching Gifts programs
• Flexible working arrangements
• ‘Work Your