Associate Creative Director

Effectv, the advertising sales division of Comcast Cable, helps local, regional and national advertisers use the best of digital with the power of TV to grow their business. It provides multi-screen marketing solutions to make advertising campaigns more effective and easier to execute. Headquartered in New York with offices throughout the country, Effectv has a presence in 66 markets with nearly 35 million owned and represented subscribers. We’re dedicated to helping our clients meet their business goals by connecting them with their customers through multiscreen television advertising. Working with companies from local startups to nationwide corporations, we provide support to help each business reach its target customers. By applying data to television advertising in new ways, we’re able to bring our clients the best of digital media, coupled with the power of TV. To learn more, check out www.effectv.com.

Job Summary

Builds client partnerships on behalf of the creative agency, developing innovative campaign strategies targeting the right audience to achieve their brand’s goals. Responsible for directing and overseeing comprehensive creative solutions from client needs analysis and ideation through execution, review, and approval of multi-platform brand activation. Works independently or in tandem with a Creative Director or Group Creative Director.

Job Description

Core Responsibilities:  
Responsible for developing and leading effective integrated campaign strategies, vision, brainstorming, conceptualizing, copywriting, directing, and project management independently or in partnership with Creative Director(s) and or Manager(s). 
 
Confidently leads dynamic creative discovery and presentation meetings with clients, utilizing excellent listening and relationship building skills.  
 
Demonstrates a clear understanding of the fundamentals of creative execution and effective marketing and advertising.  
 
Responsible to hire vendors with exceptional understanding of visual storytelling through various creative mediums and execute the best outcome within budget for each project.  
 
Develops budgets proportional to media, sets realistic timeline expectations and closes creative opportunities while focusing on targeted financial metrics.   
 
Collaborates and/or leads business partners to help develop and close prospect opportunities by leveraging creative expertise.  
 
Builds trust by communicating and collaborating in a professional and positive manner to move projects forward within established timelines.  
 
Manages all assigned projects in an organized and proactive manner, balancing all aspects of a project from concept to completion.  
 
Consistently communicates and updates project status in CRM and project management software.  
 
Handles objections in a professional manner with flexibility to establish custom solutions for both clients and Effectv.   
 
Accountable that all necessary legal documents have been signed and received. 
 
 

Employees at all levels are expected to:

Understand our Operating Principles; make them the guidelines for how you do your job.
Own the customer experience - think and act in ways that put our customers first, give them seamless digital options at every touchpoint, and make them promoters of our products and services.
Know your stuff - be enthusiastic learners, users and advocates of our game-changing technology, products and services, especially our digital tools and experiences.
Win as a team - make big things happen by working together and being open to new ideas.
Be an active part of the Net Promoter System - a way of working that brings more employee and customer feedback into the company - by joining huddles, making call backs and helping us elevate opportunities to do better for our customers.
Drive results and growth.
Respect and promote inclusion & diversity.
Do what's right for each other, our customers, investors and our communities.

Disclaimer:
This information has been designed to indicate the general nature and level of work performed by employees in this role. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications.

We believe that benefits should connect you to the support you need when it matters most, and should help you care for those who matter most. That's why we provide an array of options, expert guidance and always-on tools that are personalized to meet the needs of your reality—to help support you physically, financially and emotionally through the big milestones and in your everyday life.

Please visit the benefits summary on our careers site for