Director, Business Development - Advertising Partnerships

This is a New York City, NY, based position that works both in-office (3 days/week) and remotely. #LI-Remote

This Director, Business Development - Advertising Partnerships role will accelerate revenue growth for DIRECTV Advertising by owning a broad, cross-partner business development, and commercialization mandate spanning content negotiations, device/OEM partnerships, and Programmer Services monetization.

This role will serve alongside existing team members as an Ad Sales stakeholder and owner embedded in Programmer carriage and distribution negotiations and OEM device negotiations, responsible for ensuring DIRECTV ad inventory monetization is preserved and expanded through deal terms, governance, and ongoing partner execution.

A growing focus of this role will also include partner growth strategy including, negotiation, pricing, deal execution, and ongoing commercial governance, to expand adoption of DIRECTV’s available ad products, technology services and platform, and data solutions (e.g., Dynamic Ad Insertion (DAI), Pause Ads, audience/data enhancement services, and related capabilities) across DIRECTV Axis (DIRECTV Advertising’s Emmy award-winning proprietary ad tech platform) and DIRECTV’s Advantage suite (a comprehensive set of data and ad management tools and advanced ad experience capabilities) that will unlock incremental advertising and data revenues.

Here’s What You’ll Do:

• Serve as primary Ad Sales stakeholder in strategic negotiation and relationship management for content programmers, distribution partners, interconnects, and device/OEM partners, including contract structuring and interpretation, renewals, and expansion of commercial terms.
• Lead partner commercialization of advertising and monetization capabilities including Dynamic Ad Insertion (DAI), Pause Ads opportunities, and other emerging ad formats across the DIRECTV platform, including defining partner enablement requirements and success metrics.
• Work closely and collaboratively with enterprise partners in Product, Ad Operations, Legal, Finance, Sales leadership, and other stakeholders.
• Lead and structure complex negotiations and execution of agreements (e.g., insertion order structures, revenue share models, managed services, data licensing/usage terms, measurement, and reporting agreements) while ensuring compliance with applicable privacy, data governance, and platform requirements. Own first of kind deal structures where precedent does not exist and define success criteria, partner responsibilities, and internal operating requirements.
• Create and maintain contract templates across DIRECTV Advertising products (advertising, technology, and data), coordinating internal reviews, revisions, and active negotiation redlines to improve speed, consistency, and risk posture.
• Own contract deal terms end-to-end, including organizing and tracking all negotiated items; serve as the first line of defense for contract interpretation questions and partner with Legal on interpretation discussions and guidance as needed.
• Coordinate cross-functional launch readiness (technical integration, QA, measurement, billing, and partner enablement) and oversee ongoing optimization to maximize yield, fill, and advertiser outcomes; drive issue triage and post-launch improvements.
• Create, maintain, and/or partner with Product Marketing to develop pitch materials (e.g., product overviews, partner proposals, business cases, and go-to-market narratives) to support commercialization across priority partner segments, including Programmer Services.
• Represent DIRECTV Advertising externally with senior partner stakeholders and internally with executive leadership; create executive-ready materials (deal summaries, QBR readouts, performance insights, and recommendations) that drive timely decisions.
• Establish operating cadence and governance forums (e.g., monthly and quarterly partner syncs, executive reviews, cross-functional working sessions) that drive alignment, accountability, and forward momentum across senior stakeholders.
• Build and maintain executive level relationships with key external partners, functioning as a trusted advisor and ensuring DIRECTV is positioned as a preferred long-term collaborator.

Accreditation, Certification, or Licenses:

• BS/BA required; advanced degree (e.g., JD or MBA) preferred.
• Relevant certifications are a plus (e.g., IAB Digital Media Sales, privacy/data coursework, programmatic/ad tech certifications).

Training and Special Skills:

• 5 – 7 years required, 7+ years desired of business development, partnerships, product commercialization, or strategic alliances experience; deep familiarity with digital video/CTV, ad tech, and data-driven advertising preferred.
• Understanding of Programmer, Di