Jobs and Careers
D1
Membership Growth Director
D1 TrainingFort Worth, United Statesfull_timeVerifiedPosted 27 Jan 2026
💰 $50,000/yr($40,000/yr – $50,000/yr)
About the role
Benefits:
Turn interest into booked assessments and new memberships by owning the lead funnel end-to-end and building high-yield community relationships.
The Scorecard (Outcomes You Own:
- Commissions
- 401(k)
- Bonus based on performance
- Competitive salary
- Employee discounts
- Free uniforms
- Opportunity for advancement
- Training & development
- Wellness resources
Membership Growth Director — D1 Alliance
Mission:Turn interest into booked assessments and new memberships by owning the lead funnel end-to-end and building high-yield community relationships.
The Scorecard (Outcomes You Own:
- Speed-to-Lead: Respond to all new leads immediately (goal: within 5–15 minutes, 7 days/week coverage via team rotation).
- Qualification & Scheduling: ≥60% of new leads scheduled within their first 15 days in CRM.
- Show Rate: Maintain >60% average show rate on scheduled appointments.
- Pipeline Hygiene: 100% of leads/opportunities updated daily with notes, next steps, and accurate stages.
- Community Sourcing: Launch and maintain 8–12 active partnerships (businesses, schools, youth orgs, churches, retirement communities, etc.) driving steady referral leads each month.
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Cover the Funnel Daily
- Call/text new leads on arrival; personalize intros by source.
- Qualify intent, set/confirm appointments, send reminders, and reschedules as needed.
- Work warm lists (replies, no-shows, past inquiries, referrals) to keep the calendar full.
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Drive Show Rates
- Confirm within 24 hrs of booking and the morning of appointments.
- Pre-frame assessment value (goal review + movement screen + clear next step).
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Own CRM & Reporting
- Keep accurate tags, stages, and close reasons.
- Submit a daily KPI snapshot (new leads, contacts, sets, confirms, shows, rebooks).
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Build the Community Engine
- Prospect and secure partner meetings; create simple co-promotions (guest passes, clinics, team nights).
- Attend local events; capture leads and book on the spot.
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Collaborate for Conversions
- Hand off strong notes to coaches/GM before assessments.
- Join weekly pipeline reviews to remove bottlenecks.
- 2–3 years of proven sales experience with a documented track record in a fitness-related business (gym, studio, sports performance, membership model).
- Demonstrated ability to persuade people to invest in themselves (consultative selling, goal anchoring, objection handling).
- Comfortable with high activity (phone/text/DM) and CRM discipline.
- Clear, confident communicator—phone, text, and in person.
- Ability to adapt quickly to changes in strategic marketing offers and market trends.
- Experience in a membership or recurring-revenue environment.
- Familiarity with CRM/gym platforms (e.g., GoHighLevel, Mindbody, Trainerize, GymSales).
- Background in athletics, coaching, or sports performance.
- Major plus if you're a certified strength coach (NSCA, NASM, ACSM, ACE, etc) as you can increase earning potential coaching group classes and managing personal training clients.
- Hourly + commission + performance bonuses.
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Approx. 25–30 hours/week to start; weekend/evening availability for event coverage and peak contact windows.
- This business requires flexibility in work schedule, so it's not your average "9-5". As with any commission-incentivized role, you may have to go above and beyond to maximize your earning potential.
- Clear advancement path to based on KPI mastery and partner growth.
- CRM for pipeline, automations, and reminders (GoHighLevel)
- Member/Client management and billing through MindBody
- Talk/text integrations, calendar booking links, and templates for confirmations and no-show recovery.
- Lead → Schedule % (goal: ≥60% scheduled within 15 days of lead creation).
- Schedule → Show % (goal: >60%).
- Speed-to-Lead (median minutes to first tou
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