VP, Product – Customer Acquisitions (Prequalification)

Job Description:

Role Summary/Purpose

At Synchrony, we enable commerce by delivering the leading financial ecosystem that connects our partners and our customers through world-class technology, products, and capabilities. Our partners and customers are at the forefront of everything that we do.

As a critical member of the Product organization, the VP, Customer Acquisitions, is responsible for facilitating growth of Synchrony’s acquisition channels through innovation, enhancement and process redesign. The ideal candidate will have expertise in consumer acquisitions, specifically as it relates to credit prequalification.  Additional areas of focus will include, but aren’t limited to, partnering with client marketing teams to become fluent in existing strategies while understanding areas of opportunity and identifying new acquisitions solutions. The VP, Customer Acquisitions, will work closely with internal marketing teams to understand growth plans and objectives, and to match them with existing capabilities while also driving a roadmap of new capabilities that support these goals. This role will work closely with Product and Technology leaders to drive agile execution of capability development, and will lead the development, testing and launch of new capabilities, partnering with cross-functional teams to ensure alignment, focus and flawless execution.  A strong understanding of Agile development methodology, as well as the ability to work closely with cross-functional support teams, is a critical job requirement. The ideal candidate should be comfortable with ambiguity, be able to operate in a fast-moving, agile environment, be willing to serve as a team player with strong collaborative skills, and act as an owner, proactively taking initiative.

Our Way of Working

We’re proud to offer you choice and flexibility. At Synchrony, our way of working allows you to have the option to work from home, near one of our Hubs or come into one of our offices. Occasionally you may be required to commute to our nearest office for in person engagement activities such as business or team meetings, training and culture events.

Essential Functions/Responsibilities

• Lead the coordination and delivery of new Acquisitions capabilities and feature development for the Products organization

• Manage multiple product and capability initiatives at once, helping to drive clear prioritization direction to the cross functional teams

• Partner with cross-functional members throughout the organization to identify gaps, capability needs and growth opportunities related to acquisition channel growth

• Partner closely with technology program leaders and agile train leadership driving the execution of product development from requirement development and prioritization through testing and launch

• Work with business development and client teams to guide acquisitions strategy, and to identify / promote growth opportunities

• Coordinate with other Product Managers to guide roadmap strategy, and commercialize across Synchrony’s platforms and portfolios

• Own and oversee the execution of capability enhancement plans, ensuring multiple development and business teams are aligned, and that roadblocks are identified and overcome, to meet on-time delivery

• Provide leadership and own escalation for all issues that might arise across functional teams in assigned workstreams

• Provide updates to senior leaders and other internal and external stakeholders on performance objectives on a regular basis

• Drive clear prioritization direction to cross-functional teams

• Proactively engage with Compliance and Legal representatives to ensure adherence with external and internal compliance and regulatory requirements

• Travel to Synchrony Hubs and client locations as needed to lead discovery sessions, project kick-off meetings, work-out sessions, etc.

• Perform other duties and/or special projects as assigned

Qualifications/Requirements:

• Bachelor's Degree or, in lieu of a degree, a high school diploma and 7 years of product development and technology integration experience in the credit card, financial services or technology industries

• Demonstrated experience within customer acquisitions – Prequalification experience preferred

• Minimum of 5 years Product Management experience that includes:

  • Leading large complex programs over multiple releases

  • A proven track record of launching new products or applications with demonstrated business impact

  • Ability to influence and coordina