Brand & Customer Manager Oncology
MSDAbout the role
Job Description
Our Oncology business marketing team is growing! Do you, or someone you know, want to join us as our new Brand and Customer Manager in the Oncology Business Unit? We are looking for innovative people who are ready to make a real difference! If you are looking for a great professional opportunity, apply today!
The Brand Customer Manager is part of a diverse and very dynamic marketing team. Activities can include guiding the cross-functional team, working with agile principles, development of insights & data driven strategies, creation and leading of operational plans and activities.
Main Activities:
- Develop the Brand Plan in collaboration with the cross functional Team and closely follow up its execution throughout the year
- Work with the cross-functional pre-launch team to develop patient pathways and customer stakeholder mapping
- Demonstrate strong Customer Engagement capabilities & proactive mindset
- Be responsible for planning & management of the indication promotional budget, in close collaboration with the cross-functional team to ensure delivery against targets
- Produce customer journey and engagement plans with personalization of messaging to drive behavioral change focusing on key customer Personas
- Build multi-channel & omnichannel campaigns leveraging our digital capabilities
- Work with the local X-functional team to ensure success on all “must win” opportunity spaces
- Build network & productive relationships with all global/regional/local internal stakeholders
- Lead and project manage the development-approval-production of high quality, promotional and non-promotional materials that support the brand strategy and communication
- Build therapeutic & product knowledge and effectively share with the Team and Field Force
- Ensure that all relevant company policies, business practices and compliance guidelines are being followed, ensuring high compliance and ethics standards
Key Capabilities for the role include:
- Bachelor’s degree or equivalent
- Master’s degree will be considered an asset
- Minimum 3 years of experience in a Brand Management and Strategy role
- Deep knowledge of the Greek pharma Oncology market will be considered a plus
- Ability to create and analyse insights to better understand the value we can deliver through innovative initiatives, leveraging all available data and advanced digital capabilities
- Ability to understand and apply new strategic planning frameworks to effectively build, monitor and deliver strategic and operational plans
- Innovative & growth mindset, utilizing a test and learning approach to develop and refine strategic imperatives, tactics, measurable deliverables and return on investment
- Ability to leverage the diversity of colleagues and teams, while fostering an inclusive environment, to deliver on our business aspirations
- Experience in Omnichannel Capabilities & Campaigns will be considered an asset
- Solid communication & presentation skills, with a strong drive for personal development
- Excellent command of spoken and written Greek and English
We offer:
- Multinational environment in a leading pharma company with an inclusive work culture
- Multiple opportunities to develop your career & advance your skills
- Flexible working arrangements
- Competitive compensation & benefits scheme
Required Skills:
Adaptability, Brand Management, Competitor Analysis, Content Creation, Customer Insights, Customer-Oriented, Data Analysis, Digital Marketing, Event Planning, Influencing Skills, Market Research, Oncology Marketing, Product Management, Social Media Marketing, Strategic ThinkingPreferred Skills:
Current Employees apply HERE
Current Contingent Workers apply HERE
Search Firm Representatives Please Read Carefully
Merck & Co., Inc., Rahway, NJ, USA, also known as Merck Sharp & Dohme LLC, Rahway, NJ, USA, does not accept unsolicited assistance from search firms for employment opportunities. All CVs / resumes submitted by search firms to any employee at our company without a valid written search agreement in place for this position will be deemed the sole property of our company. No fee will be paid in the event a candidate is hired by our company as a result of an agency referral where no pre-existing agreement is in place. Where age
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