As a result of the combination of the BD Biosciences and Diagnostic Solutions business with Waters Corporation (NYSE: WAT), by applying to this role, you will be applying for a position with Waters. Waters is a global leader in life sciences, dedicated to accelerating the benefits of pioneering science through analytical technologies, informatics, and service. With a focus on regulated, high-volume testing environments, Waters’ innovative portfolio harnesses deep scientific expertise across biology, chemistry, and physics. Waters collaborates with analytical laboratories around the world to advance the release of effective, high-quality medicines, assure the safety of food and water, and drive better patient outcomes by detecting diseases earlier, managing routine infections, and combatting growing antibiotic resistance. Through a shared culture of relentless innovation, Waters’ passionate team of approximately 16,000 colleagues partner with customers to turn scientific challenges into breakthroughs that improve lives worldwide.

We are the people who give possibilities purpose

BD is one of the largest global medical technology companies in the world. Advancing the world of health™ is our Purpose, and it’s no small feat. It takes the imagination and passion of all of us—from design and engineering to the manufacturing and marketing of our billions of MedTech products per year—to look at the impossible and find transformative solutions that turn dreams into possibilities.

Job Description

The Marketing Operations Associate is responsible for enabling efficient execution and performance tracking of global marketing initiatives. This role serves as a critical connector across Marketing, (Global and Region) Medical, Regulatory, Legal, and Commercial teams ensuring content, campaigns & key initiatives are compliant, coordinated, and effectively deployed.

This individual will bring strong organizational rigor, attention to detail, and a data-driven mindset to support global marketing execution, operational processes, and performance visibility.

Key Responsibilities

Cross-Functional Content Review & Compliance Coordination

• Coordinate Medical, Legal, Regulatory, and Legal (MLR) review processes for marketing materials to ensure compliance with internal policies and external regulations

• Track submissions, approvals, and revisions to ensure timely progression through review cycles

• Maintain documentation and audit readiness for approved claims and promotional content

Campaign Coordination & Execution

• Coordinate global marketing campaign calendars and rollout plans in partnership with Global & Local Marketing teams

• Support end-to-end campaign execution & localization, ensuring alignment across regions and functions

• Monitor timelines, dependencies, and deliverables to ensure on-time and consistent launches

Digital Content Coordination

• Partner with Global Marketing, Marketing Communications & Agencies to coordinate development and deployment of digital media content

• Ensure content is aligned with campaign strategies, brand guidelines, and regional requirements

• Facilitate content distribution across appropriate digital channels

Claims & Content Governance

• Develop, manage and maintain the global claims database, ensuring accuracy, traceability, and compliance

• Support claims approval workflows and ensure marketing materials are aligned with approved claims

Operational & Commercial Support

• Partner with Product Management and Global Marketing to maintain clean and up-to-date data and content.

Performance Tracking & Reporting

• Track global microbiology campaign deployment and performance metrics (with Commercial Operations and Regions) in collaboration with Commercial Strategy & Execution (CSE)

• Compile and report on campaign KPIs (e.g., deployment status, engagement, performance trends)

• Work with Product Management, Marketing and Regions to summarize insights to improve campaign effectiveness and operational efficiency

Qualifications & Experience

Required

• Bachelor’s degree in marketing, Business, Life Sciences, or related field

• 3-5 years of experience in marketing operations, commercial operations, or related role

• Experience working in regulated environments (e.g., healthcare, diagnostics, life sciences)

• Strong organizational skills with ability to manage multiple workflows simultaneously

• High attention to det