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Advertising Account Specialist, Automotive

Comcast
Southfield, United Statesfull_timeVerifiedPosted 11 Apr 2025

About the role

Comcast Advertising is driving the TV advertising industry forward, from delivering ads to linear and digital audiences to pioneering the tech that makes it possible. We help brands connect with their audiences on every screen using advanced data, technology, and premium video content. Our media sales division helps local, regional, and national brands reach potential customers through multiscreen TV advertising. Our ad tech division FreeWheel provides comprehensive adtech that makes it easier to buy and sell premium video advertising across all screens, data types, and sales channels.

Job Summary

Effectv is seeking an experienced and dynamic Automotive Account Specialist to join our Auto Sales Development Team. The Account Specialist manages the execution of pre-sale activity and partners on post-sale activity to provide efficient and effective solutions for Effectv’s automotive clients. The Account Specialist operates like a project manager, following the lead of the Sales Development Auto Advertising Strategists and AEs to help pull assets, materials and data to develop a story to drive client business.

Job Description

Core Responsibilities

  • Proactively partners with Account Executives and Sales Development Auto Advertising Strategists to develop strategic proposals by providing resources, data, and materials to drive client business (i.e., update and finalize client presentations, pull market level intelligence, incorporate research)
  • Utilizes research data and analysis to determine the best multi-screen advertising solution for targeted audiences, clients and available inventory.
  • Develops customized proposals and pre-sales materials to position the sale of advertising campaigns related to strategic accounts.
  • Gathers and summarizes marketplace intelligence relative to the local automotive competitive landscape, media investments, and programming.
  • Generates, tracks and distributes sales reports to measure sales effectiveness related to strategic accounts.
  • Partners with Account Executives and Automotive Advertising Strategists to maintain strategic client relationships and answer client concerns. Troubleshoots and follows up on client concerns.
  • Assists local leadership with additional tasks and duties as assigned.
  • Provides high level support and leadership on special projects/campaigns/initiatives.
  • Consistent exercise of independent judgment and discretion in matters of significance.
  • Regular, consistent and punctual attendance. Must be able to work nights and weekends, variable schedule(s) and overtime as necessary.
  • Other duties and responsibilities as assigned.

Employees at all levels are expected to:

  • Understand our Operating Principles; make them the guidelines for how you do your job.
  • Own the customer experience - think and act in ways that put our customers first, give them seamless digital options at every touchpoint, and make them promoters of our products and services.
  • Excellent time management and organizational skills, and the ability to learn and maintain knowledge of processes and skills needed to manage multiple projects and priorities, simultaneously.  
  • Know your stuff - be enthusiastic learners, users and advocates of our game-changing technology, products and services, especially our digital tools and experiences.
  • Win as a team - make big things happen by working together and being open to new ideas.
  • Be an active part of the Net Promoter System - a way of working that brings more employee and customer feedback into the company - by joining huddles, making call backs and helping us elevate opportunities to do better for our customers.
  • Drive results and growth.
  • Respect and promote inclusion & diversity.
  • Do what's right for each other, our customers, investors and our communities

Skills

Data Reporting, Detail-Oriented, Microsoft PowerPoint, Results-Oriented, Time Management

We believe that benefits should connect you to the support you need when it matters most, and should help you care for those who matter most. That's why we provide an array of options, expert guidance and always-on tools that are personalized to meet the needs of your reality—to help support you physically, financially and emotionally through the big milestones and in your everyday life.


Please visit the benefits summary on our careers site for more details.

Education

Bachelor's Degree

Certifications (if applicable)

Relevant Work Experience

2-5 Years

Comcast is proud to be an equal opportunity workplace. We

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Company

Comcast

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