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Business Development Manager -Liverpool

Campari Group
GB, W1W 8QWfull_timeVerifiedPosted 23 Jan 2026

About the role

Campari Group today is a major player in the global branded spirits industry, with a portfolio of over 50 premium and super premium brands, marketed and distributed in over 190 markets around the world, with leading positions in Europe and the Americas.

Headquartered in Milan, Italy, Campari Group owns 25 plants worldwide and has its own distribution network in 26 countries, and employs approximately 4,700 people.

Shares of the parent company Davide Campari - Milano N.V. are listed on the Italian Stock Exchange since 2001. Campari Group is today the sixth-largest player worldwide in the premium spirits industry.

 

 

 

Role Overview

 

Campari Group is looking for a Business Development Executive (BDE) to join the Commercial team based in various areas across the UK.

 

The Business Development Executive is responsible for the consumer’s experience and interaction with our brands in the Independent Free Trade (IFT) and will be responsible for the brand distribution, menu feature, commercial deals and activation in IFT. This role is a dynamic fast-moving position that required the individual to be flexible to work in different parts of the country – adequate time and planning will be given. The position seeks new business distribution opportunities within new accounts, to drive Rate of Sale in existing accounts and to deliver spritz training programs to bar owners / tenders. 

 

The successful candidate will report into the Field sales manager for the area and have an assigned mentor from the current team.

 

Permanent Position

Competitive salary

Car allowance

Paid lunch

Mileage allowance

 

 

Key Responsibilities and Activities

  • Achieves new listings and target Rate of Sale for Campari UK brands in independent free trade accounts, such as pubs, bars, restaurants.
  • Implements promotional activities and incentives to deliver results.
  • Maintains updated database of information on portfolio of independent on trade accounts on CRM system
  • Provides feedback on competitor activities and market trends in the independent style bar sector and in target on trade accounts
  • Conducts training sessions in on trade accounts for the company’s focus brands
  • Completes all necessary administrative requirements, including weekly journey plans, monthly reports, customer contact reports and other reports requested by the Field sales Executive IFT in real time
  • Is adaptable to market and company requirements – is flexible to change territory when requested for a limited period of time

 

Key Relationships

 

Reporting Lines:

  • Reports into the Field sales manager

 

Other Internal Relationships:

  • Wider Independent Free Trade team including Business Development Managers and Regional Account Executives
  • Customer Marketing – Field Activation Managers
  • Route to Market team for volume requirements and forecasting purposes
  • Regional Brand Ambassadors

 

External Relationships:

  • Customers such as bar owners, bar managers, operation managers
  • Route to Market representatives
  • Third party suppliers to collaborate on joint delas

 

Experience and Skills

  • Strong communicator
  • Dynamic self starter, highly motivated and eager to achieve success
  • Results orientated
  • Highly organised and takes a planned approach to work
  • Manages own time well
  • Displays emotional intelligence in high pressure situations
  • Roadworthy and presentable car when required
  • Clean driving license

 

 

Our commitment to Diversity & Inclusion:

At Campari Group we believe in building more value together, thus we see diversity in all forms as a source of enrichment. Our employment policies and practices ensure that we are committed to providing equal employment opportunities in all aspects of employment without regard to any individual’s race, religion, creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, sexual orientation, gender identity or c

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Company

Campari Group

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