Associate Media Director

Company Description

Heartbeat is a healthcare marketing & creative agency, headquartered in NYC and powered by ~300 smart people all over the US. In the past four years, we’ve been named a 4-time “Best Place to Work” by AdAge and MM+M and a “Diversity & Inclusion Champion” by MedAdNews.

We care about three big things:

1. Empowering Challenger Brands We work with marketers who have big mountains to climb and the ambition to make it happen. As their sherpa and sidekicks, we must relentlessly deliver on our core values: insightful, inventive, and courageous.

2. Being the Best Place You’ll Ever Work

This isn’t all pool tables and Bagel Fridays — it’s about giving you the support to do and be your best. Examples include unlimited PTO, and self-care stipends. We also love to let loose, whether through selfie scavenger hunts or bouts of companywide bingo that would shock even the rowdiest retirement communities.

3. Fostering a Diverse & Caring Community

We’re the most diverse agency in healthcare, by design. No matter your story, you’ll find representation and amplification — through our affinity groups, cultural celebrations, and unwavering support no matter what society throws at us. We’re proud to say that you can be anything you want at Heartbeat (as long as it’s not an a**hole).

There’s a reason 1/3 of Heartbeaters have been here for 4+ years and we have a 90% retention rate. We hope you’ll experience it for yourself.

Job Description

Heartbeat is a healthcare marketing & creative agency, headquartered in NYC and powered by the smartest thinkers and makers in the biz. Our community has 7 years running as a “Best Place to Work” by both Ad Age and MM+M, and we were named the first-ever “Diversity & Inclusion Champion” by MedAdNews.   

We care about three big things: 

1. Challenging Convention 
We work with marketers who have big mountains to climb, so the same ol’ playbooks won’t cut it. To help these brands find ways to break through, we must relentlessly deliver on our core values: ambition, insight, invention, courage, and positive impact. 

2. Being the Best Place You’ll Ever Work 

This isn’t about pool tables and Bagel Fridays — it’s about giving you the support to do and be your best. Examples include unlimited PTO, hybrid working, and self-care stipends. We foster a team culture that is about compassionate support and candid feedback. And we’re all about taking a break and letting loose, whether through selfie scavenger hunts or bouts of companywide bingo. 

3. Fostering a Diverse & Caring Community 

We’re the most diverse agency in healthcare, by design. No matter your story, you’ll find representation and amplification — through our affinity groups, cultural celebrations, and unwavering support. We’re proud to say that you can be anything you want at Heartbeat (as long as it’s not an a**hole).  

There’s a reason 1/3 of Heartbeaters have been here for 4+ years. We hope you’ll experience it for yourself. 

o, and to assist in, optimizations, planning, and/or buying decisions.

· Monitors media for pacing, delivery, placement, and flight-date discrepancies and negotiates credit or billing adjustments when necessary.

· Maintain the workload of the team across brands, delegating tasks and monitoring individual responsibilities to ensure the most effective use of individual and team skills. Mentor and delegate to Supervisor and Media Planners to grow their knowledge base and expand individual management skills.

· Active in research for competitive presentations and audience analysis for plan building

Qualifications

Across 5-6 years of experience, you know what it takes to slay Media Planning. These are the core skills you’ve totally nailed:

· Extensive understanding of marketing concepts, specifically in the pharmaceutical and patient markets

· Experience in Pharma media planning across all media channels, online/offline, traditional and emerging channels

· A demonstrated ability to work cross-functionally, manage teams, and supervise professionals

· At least 5-6 years experience at a media agency, with integrated hands-on planning experience (including buying, implementation, analytics, and optimization).

· Experience managing a Media Supervisor and/or Media Planner

· Working knowledge of ad servers, MRI, Kantar Stradegy, Google Analytics required.

· Ability to multi-task, prioritize with multiple projects and clients with different timelines and deliverables.

· A proven track record of gaining trust and respect by consistently demonstrating sound creative, strategic, and analytical thinking skills.

· Ability to build and maintain strong interpersona