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Senior Analyst Relations Manager

Braze
United Statesfull_timeVerifiedPosted 21 Nov 2024
💰 $200,000/yr($157,250/yr$200,000/yr)

About the role

At Braze, we have found our people. We’re a genuinely approachable, exceptionally kind, and intensely passionate crew.

We seek to ignite that passion by setting high standards, championing teamwork, and creating work-life harmony as we collectively navigate rapid growth on a global scale while striving for greater equity and opportunity – inside and outside our organization.

To flourish here, you must be prepared to set a high bar for yourself and those around you. There is always a way to contribute: Acting with autonomy, having accountability and being open to new perspectives are essential to our continued success. Our deep curiosity to learn and our eagerness to share diverse passions with others gives us balance and injects a one-of-a-kind vibrancy into our culture.

If you are driven to solve exhilarating challenges and have a bias toward action in the face of change, you will be empowered to make a real impact here, with a sharp and passionate team at your back. If Braze sounds like a place where you can thrive, we can’t wait to meet you.

WHAT YOU'LL DO

Braze is looking for a Senior Analyst Relations Manager to join our Product Marketing team. In this role, you will be responsible for identifying and building relationships with key industry analysts, especially in the multichannel marketing sector. You’ll drive a program to educate them on the Braze business, technology, solutions and go-to-market capabilities, with the goal of driving positive coverage and analyst advocacy of Braze to their end-user clients, the media and investors. You will also be our internal lead on our industry evaluations, such as the Gartner Magic Quadrant and Forrester Wave, and partner with our extended marketing and field teams to share insights from the analyst community with our customers and prospects.

Responsibilities: 

  • Create, nurture and manage positive relationships with industry analysts, serving as a key, centralized contact point and facilitator who is responsive and treats analyst communication with a sense of urgency
  • Lead cross-functional workstreams for major industry evaluations such as the Gartner Magic Quadrant and Forrester Wave
  • Establish and manage processes for ongoing communication and education of industry analysts on Braze milestones and roadmap
  • Partner internally to identify analyst content assets for use in demand generation and thought leadership programs, and support marketing activities with analyst participation
  • Synthesize relevant analyst research and communicate emerging trends, perspectives and competitive positioning to key stakeholders
  • Plan, schedule and manage analyst program activities such as briefings, inquiries, strategy sessions
  • Anticipate and drive participation in major analyst research; manage in-bound inquiries for research participation
  • Work closely with the public relations, competitive intelligence and customer programs teams to incorporate analyst perspectives into related initiatives
  • Leverage Forrester and Gartner inquiry insights data to inform AR activities as well as thought leadership content and go-to-market activities
  • Analyze, measure and report program success and insights

WHO YOU ARE

  • 5+ years of analyst relations experience, including leadership in major industry evaluations such as the Gartner Magic Quadrant and Forrester Wave
  • Superb project management and organizational skills including the ability to manage multiple deadlines and priorities, with minimal supervision
  • Strong communications background – exceptional listening, verbal and written skills a must
  • Must be highly detail oriented with excellent time management skills
  • Must be extremely proactive and willing to jump in and take a leadership role in high profile activities including planning and AR strategy
  • Demonstrated ability to work with global, cross-functional teams – including technical experts, product management, product marketing and executive stakeholders
  • Sense of curiosity and affinity/aptitude for learning and understanding new technologies and related concepts

Even better:

  • Experience in B2B marketing, with exposure to both SMB and enterprise businesses
  • Experience with Martech/CDP/rETL software

For candidates based in the United States, the pay range for this position at the start of employment is expected to be between $157,250 - $170,000/year with an expected On Target Earnings (OTE) between $185,000 - $200,000/year (including bonus or commission). Your exact offer may vary depending on multiple individualized factors, including market location, job-related knowledge, skills, and experience.

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Company

Braze

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