Senior Associate, Community Management
IPG DXTRAAbout the role
Senior Associate, Community Management
Have you ever been accused of being Extremely Online? Do you obsessively read about social media trends, scroll through Instagram and TikTok nonstop and have a media diet that could best be described as eclectic, diverse, maybe even chaotic? Are you curious about all things media and meme culture? Do you use LinkedIn unironically and understand the value of social as a part of a comprehensive integrated media approach?
We’re seeking a Senior Associate, Community Manager, to join our team in Detroit. This motivated collaborator will bring their ✨passion✨ for all things social to our high-performance, collaborative team. S/he operates efficiently within a group, executes assigned tasks independently, and can handle multiple projects/clients at a time.
This individual will be responsible for supporting our client’s social business. Primary day-to-day responsibilities include monitoring owned social pages and on-going community engagement and management. Tangentially, the candidate is required to conduct social media research and participate in creative brainstorms for social content.
RESPONSIBILITIES:
- Community Management: monitoring of owned social channels using social media tools to assign, and appropriately evaluate engagements from community, including Brand partnership and influencer engagements
- Remain current on cultural trends and technology while looking for opportunities to incorporate the Brand into conversations
- Identify and escalate trending social topics or content to account and strategy teams
- Research automotive market and identify areas of opportunity for automotive parts and services brands within social platforms and digital landscape
- Liaison between a cross-functional project team, which includes Creative, Paid Media, and Analytics
- Escalate potential crises or negative sentiment internal teams
- Conduct social media research
- Participate in agency brainstorms
- Post content across social media platforms
QUALIFICATIONS:
- Bachelor's Degree; 1-3 years related professional experience
- Exceptional writing skills
- Storytelling aptitude
- Strong analytical skills
- Experience and knowledge in Digital Marketing/Social Media Management is required
- Experience working with project managers and creatives
- Strong oral and written communication skills
- Proficient with Microsoft Office
ADDITIONAL QUALIFICATIONS:
- Be a demonstrated self-starter and work well within a highly collaborative, multi-disciplinary team
- Willingness to learn the automotive industry; and the specifics of this part of the business: bi-directional charging, electric vehicles, batteries and more
- Have excellent organization and time management skills
- Have a passion and experience for social media and stay ahead of the curve on industry developments Have very strong written and verbal communications skills
- Must feel comfortable learning new systems and tools
- Have community management experience
- Experience activating paid media campaigns a plus
- Ability to effectively manage multiple tasks concurrently
- Ability to assign priorities and meet due dates
Skills/Platforms:
- Microsoft Office (experience supporting the development of presentations)
- Social media platforms and community management tools including but not limited to TikTok, Meta, Threads, YouTube, Google Analytics, Khoros, Opal
The Weber Shandwick Collective recognizes that your health and wellbeing are a priority. This is why we offer a full suite of benefits including:
- Medical
- Dental
- Vision
- 401k (with employer match)
- Tuition Reimbursement
- Juice Money - $60 monthly reimbursement to be used towards purchases that nourish your health, mind, body, and soul
- MyDays – Flexible holiday schedules
- Short-Term Disability
- Paid Employee Family Leave
- Family Building Benefit
Michigan Salary range: $58,700 - $65,000
Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position; market considerations; budgetary considerations; tenure and standing with the company (applicable to current employees); as well as the employee’s/applicant’s background, pertinent experience, and qualifications.
Weber Shandwick is proud to be an Equal Opportunity/Affirmative Action employer. Weber Shandwick recruits qualified applica
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