Vice President, Multicultural, Brand Communications

Vice President - Multicultural, Brand Communications 
 
The Overview: 

R&CPMK seeks a Vice President to lead Hispanic and multicultural communications for some of our agency’s most important consumer client work. As Vice President, you’ll lead strategy, develop culturally relevant campaigns, mentor talent and serve as a trusted advisor to clients who want to engage authentically with diverse communities.  

As a leader, you recognize that excellent client service is the key to our success and that drives your daily interactions. You enjoy leading and developing an account team, helping to craft the skills of rising stars.  

The Fine Print: 

• Serve as the senior lead on Hispanic and multicultural client work 

• Develop and oversee culturally relevant PR strategies and community-facing activations, from concept to execution; bring a value-added approach to issues and projects 

• Act as a senior advisor to clients – growing trusted relationships and providing strategic guidance on cultural opportunities and reputational issues  

• Build, mentor and manage high-performing teams; develop mid- and junior-level talent, fostering respect and collaboration 

• Collaborate closely with internal teams and agency partners to deliver integrated work 

• Deliver strategic, engaging, and persuasive presentations to articulate ideas to clients, colleagues, and others effectively 

• Stay on top of media, cultural and social trends impacting Hispanic/multicultural communities and brands 

• Ability to balance multiple projects/issues seamlessly, encourage effective delegation and assess program effectiveness ensuring ROI and efficient use of client budget 

• Accountable for quality control and review of all planning decks, recaps, status reports, work back schedules, results, vendor and partner contracts, and overall project management 

The Needs: 

The ideal candidate will have a solid track record of developing and implementing Public Relations strategies that apply the full scope of the communications mix, including media relations, influencer outreach, community partnerships, and events. Experience working as part of an integrated marketing team, representing the PR POV while helping to lead cross-agency work streams for local/national campaigns is a priority. 

• 10+ years of relevant work experience; agency experience in the consumer PR category is a requirement 

• Proven experience running day-to-day client service and project management of large, multi-channel brands with a wide range of internal and external stakeholders 

• Strong experience across earned/traditional and social media; paid is a plus 

• Excellent written and verbal communication skills. Spanish speaker strongly preferred, but not required 

• Experience engaging with and presenting to mid- to senior-level clients 

• Outstanding judgment when working with diverse media outlets, team members, client contacts, and vendors 

• Very organized with unfailing attention to detail 

Why Us: 

R&CPMK is the original entertainment and culture agency! Our purpose is to drive cultural relevance & engagement for talent, brands, and content creators. Our vision is to inspire communities through cultural connection. Our Values: Be Human, Be Purposeful, Lead with Passion, Be Open-Minded, Be Connected. 

Our people’s well-being is one of our highest priorities! Summer Fridays, flexible paid time off, and our Body, Mind, Soul program are here to help us all balance our busy lives. 

We are a sociable bunch, we make sure we find lots of excuses to come together both virtually and in person through our many company events, hosted by ou