Social Media Marketing Specialist II, Global - Converse

WHO YOU’LL WORK WITH

This role reports into the Senior Manager, Global Social Media of Converse. You will partner cross-functionally with Global Brand Engagement, Brand Creative, Digital, Geo-based Marketing, Consumer Communications, and external agency partners. 

WHO WE ARE LOOKING FOR

Converse is seeking a Social Media Specialist II to join the Global Marketing team. We are seeking someone tapped into culture with tangible work experience supporting social media campaigns.

Qualifications:

• Bachelor’s degree or equivalent combination of education, experience or training.
• A minimum of 2 years directly relevant work experience
• Advanced knowledge and understanding of today’s most popular social platforms and their place in Gen Z culture.
• Internet junkie, tapped into streetwear/fashion news with the ability to identify social media trends across style, sports, art, music, pop culture, etc., with a particular love of basketball culture.
• Proven experience in social media management and community management for a brand(s), executing a best-in-class engagement strategy with fans/followers.
• Strong writer with the ability to adapt to a brand TOV, embodying brand persona in all outbound messaging.
• Creative thinker with excellent written and communication skills.
• A highly motivated and collaborative worker, able to drive projects forward independently, deliver within tight timelines and work cross-functionally.

• Ability to travel domestically.
• Ability to work in our Boston WHQ 4 days/week.

WHAT YOU’LL WORK ON

• Community Building & Management: Engage with, listen to, and grow our social communities through monitoring, responding to and engaging directly with our followers.
• Platform Management: Manage distribution of all content across global social media channels and maintain daily hygiene of all handles.
• Content Development: Support team in conceptualizing and creating compelling social-first content across multiple verticals.
• Social Listening: Keep a pulse on sentiment and trends across social ecosystem, elevating opportunities to react and participate.
• Brand Voice: Maintain and evolve brand TOV across social platforms, ensuring consistency with our brand positioning.

We are committed to fostering a diverse and inclusive environment for all employees and job applicants. We offer a number of accommodations to complete our interview process including screen readers, sign language interpreters, accessible and single location for in-person interviews, closed captioning, and other reasonable modifications as needed. If you discover, as you navigate our application process, that you need assistance or an accommodation due to a disability, please complete the Candidate Accommodation Request Form.