Brand Growth & Innovation, Brand Manager - Feminine Care

Brand Growth & Innovation, Brand Manager - Feminine Care

Job Description

You’re not the person who will settle for just any role. Neither are we. Because we’re out to create Better Care for a Better World, and that takes a certain kind of person and teams who care about making a difference. Here, you’ll bring your professional expertise, talent, and drive to building and managing our portfolio of iconic, ground-breaking brands. In this role, you’ll help us deliver better care for billions of people around the world. It starts with YOU. 

In your Brand Manager role, you’ll help us deliver better care for billions of people around the world. The Brand Growth and Innovation, Brand Manager on Feminine Care will lead brand building initiatives across North America as well as develop, gain support and lead 3–5-year strategy & innovation plans. The Brand Manager will lead and influence cross-functional partners in a matrix organization to include R&E, Product Supply, I&A, RGM, Design, and Sales.

In this role, you will:

• Lead guidance across key cross-functional teams to ready the launch of a major innovation program.

• Deliver a launch plan that builds the brand through a holistic system that puts consumer needs at the center.

• Develop, own, and manage the dashboard for frontline teams with detailed actions required to generate clear success criteria and track progress while helping to mitigate risks proactively during scaling process.

• Lead the process of materials preparation for various workshops, customer meetings, and steering committees.

• Leverage knowledge of P&L and collaborate with finance and other partners to bring forward real time recommendations that protect net sales and operating profit goals while solving issues facing the business.

• Serve as key liaison with channel and sales strategy as voice of the consumer and brand subject matter expert.

• Drive development of channel specific go-to-market strategies and plans to maximize presence in market (includes category management, shelving, and assortment strategies).

• Leverage consumer, customer, and category insights to drive development of 3-to-5-year strategy and supporting innovation related to the scale up and expansion of the program.

• Identify and lead process improvements at the key project or brand level.

• Champion for Design Thinking and agile methodologies across Kimberly-Clark NA.

About Us

Huggies®. Kleenex®. Cottonelle®. Scott®. Kotex®. Poise®. Depend®. Kimberly-Clark Professional®. You already know our legendary brands—and so does the rest of the world. In fact, millions of people use Kimberly-Clark products every day. We know these amazing Kimberly-Clark products wouldn’t exist without talented professionals, like you.

At Kimberly-Clark, you’ll be part of the best team committed to driving innovation, growth and impact. We’re founded on more than 150 years of market leadership, and we’re always looking for new and better ways to perform – so there’s your open door of opportunity. It’s all here for you at Kimberly-Clark.

Led by Purpose. Driven by You.

About You

You perform at the highest level possible, and you appreciate a performance culture fueled by authentic caring.  You want to be part of a company actively dedicated to sustainability, inclusion, wellbeing, and career development.
 

You love what you do, especially when the work you do makes a difference. At Kimberly-Clark, we’re constantly exploring new ideas on how, when, and where we can best achieve results. When you join our team, you’ll experience Flex That Works: flexible (hybrid) work arrangements that empower you to have purposeful time in the office and partner with your leader to make flexibility work for both you and the business.

In one of our professional roles, you’ll focus on winning with consumers and the market, while putting safety, mutual respect, and human dignity at the center. To succeed in this role, you will need the following qualifications:

• Bachelor’s degree in business/marketing. Masters/MBA with concentration in marketing degree preferred.

• 5+ years’ experience in marketing with brand management (B2B - CPG companies) and experience in the following areas:

• Skilled development and execution of brand marketing related to new product development; cross- functional knowledge; direct experience in various aspects of business including manufacturing, product & technology development and product supply.

• Solid understanding of P&L management, annual business planning, budget setting, and subsequent execution of those plans to deliver results.

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