Food and Beverage Marketing Manager
HRI HospitalityAbout the role
HILTON GARDEN INN DOWNTOWN DALLAS
171 rooms | 4,385 sq. ft. meeting/event space
Amenities: pet-friendly rooms, fitness center, outdoor rooftop pool, on-site restaurant, weekday happy hour.
Situated in the heart of Dallas, this property combines business, culture, and connectivity, providing an ideal environment for leaders in an active urban setting. Take a virtual tour of Hilton Garden Inn Downtown Dallas here.
The OpportunityGreat restaurants don't simply wait for guests to find them. They become part of the conversation.
We're looking for someone who understands how to build excitement, create connections, and turn a restaurant into the place people need to experience.
As the Food & Beverage Marketing Manager, you'll help shape how our restaurant is seen both inside the hotel and throughout the local community. You'll spend as much time understanding our guests, creating content, building relationships, and developing promotions as you will analyzing business trends and identifying new opportunities.
Food & Beverage Marketing Manager
Reports to: Director of Food & Beverage
This isn't a desk job, it’s building excitement every single day.
- You'll be walking the restaurant with your camera.
- Talking with guests.
- Meeting local businesses.
- Creating social content.
- Hosting influencer events.
- Monitoring online reviews.
- Supporting activations.
- Celebrating our team.
If you're energetic, creative, competitive, and passionate about hospitality, we'd love to meet you.
Who You Are
- You're curious.
- You notice what's trending before everyone else.
- You know which restaurants are busy, and more importantly, why.
- You enjoy creating experiences that people want to share.
- You understand that successful restaurant marketing isn't about simply posting on social media.
It's about understanding who our customer is.
- Knowing what motivates them.
- Recognizing when business slows.
- Developing creative ideas that fill the restaurant during those need periods.
You enjoy being around people.
- You're comfortable introducing yourself to local business owners.
- You aren't afraid to ask guests for feedback.
- You love creating content.
- You think like an entrepreneur.
Most importantly, you measure success by one simple question:
Did more people choose us today than yesterday?
Your Mission
Your mission is to make our restaurant a destination.
You'll help grow revenue by increasing awareness, driving local loyalty, improving guest engagement, strengthening our digital presence, and creating memorable experiences that keep guests coming back.
Every campaign.
Every event.
Every partnership.
Every social media post.
Every review response.
Every activation.
Every decision should answer one question:
Will this bring more guests through our doors?
What You'll Do
Know Your Market
- Become the expert on our local customer, competitive landscape, neighborhood trends, and dining habits.
- Understand who our guests are, what they value, and how we communicate with them.
- Continuously identify business opportunities by meal period, day of week, season, weather, local events, and occupancy.
- Develop marketing strategies that address slow periods while maximizing peak demand.
Build Demand Every Day
- Create promotions, experiences, partnerships, and activations that generate measurable business.
- Develop seasonal marketing calendars that keep the restaurant fresh and relevant.
- Execute holiday programming, themed events, live entertainment, chef dinners, tastings, happy hours, and community events.
- Support banquet, catering, private dining, and hotel initiatives whenever opportunities exist.
Own Our Social Presence
- Creat
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