IN-Senior Associate_Business Development & Branding _ Client & Industries TRS_IFS_Mumbai
PwCAbout the role
Line of Service
Internal Firm ServicesIndustry/Sector
Not ApplicableSpecialism
OperationsManagement Level
Senior AssociateJob Description & Summary
At PwC, our people in brand management, marketing and sales focus on collaboration to develop and execute strategic sales and marketing initiatives. These individuals focus on driving revenue growth, promoting the Firm's services, enhancing brand visibility, and capturing new business opportunities. They utilise market research, digital marketing, creative campaigns, and effective sales strategies to engage clients, enhance the firm's brand and market presence, and achieve organisational targets.As a marketing generalist at PwC, you will focus on a wide range of marketing activities aimed at promoting the Firm's products or services. You will conduct market research, develop marketing strategies, create and execute marketing campaigns, and analyse campaign performance. You will leverage a versatile skill set and knowledge in various marketing channels, holding responsibility for validating brand consistency, reaching target audiences, and driving customer engagement and loyalty.
Why PWC
At PwC, you will be part of a vibrant community of solvers that leads with trust and creates distinctive outcomes for our clients and communities. This purpose-led and values-driven work, powered by technology in an environment that drives innovation, will enable you to make a tangible impact in the real world. We reward your contributions, support your wellbeing, and offer inclusive benefits, flexibility programmes and mentorship that will help you thrive in work and life. Together, we grow, learn, care, collaborate, and create a future of infinite experiences for each other. Learn more about us.
At PwC, we believe in providing equal employment opportunities, without any discrimination on the grounds of gender, ethnic background, age, disability, marital status, sexual orientation, pregnancy, gender identity or expression, religion or other beliefs, perceived differences and status protected by law. We strive to create an environment where each one of our people can bring their true selves and contribute to their personal growth and the firm’s growth. To enable this, we have zero tolerance for any discrimination and harassment based on the above considerations
Job Description & Summary:
A career in Sales and Marketing, will provide you with the opportunity to focus on positioning a distinctive PwC brand in the marketplace and drive long term revenue growth for the Firm. You’ll focus on designing, developing, and implementing Go-To-Market plans, communication programmes and media events to promote and sell the PwC’s brand and services as well as contribute to and evaluate our pricing strategies in the marketplace.
Our team is a client focused group that is responsible for positioning the PwC brand and driving long term revenue growth. You’ll work with sales and marketing teams along with the various P
wC competencies to drive consistency in executing our client relationship, and business development strategy, as well as driving our sales and account management framework to help deliver value on key business initiatives.
Responsibilities:
The tasks, roles and responsibilities pertaining to the job role of an Associate / Sr Associate include:
- Support the Corporate Brand building and Brand visibility initiatives
- Event execution: Corporate events / CXO events and client management
- Supporting and monitoring of the firms account program
- Support Content management & Thought Leadership developments
- Developing and Managing client databases and support with desktop research
- MIS and deriving important reports on the SBU and Accounts performance and maintain active sales pipeline
- Coordinating for obtaining approvals, risk review dialogues etc
- Ability to discuss basic issues, ask appropriate questions and gather relevant information for the project.
Mandatory skill sets:
- Demonstrating innovative, creative and critical thinking
- Excellent written and verbal communication skills
- Strong analytical and numerical skills
- Good interpersonal and networking skills
- Passion to perform marketing campaigns
- Eye for detail
- Efficiency in MS office and writing skills
- Ownership and responsibility of clients/tasks delegated
Preferred skill sets:
Business development
Years of experience required:
7+ years
Education qualification:
BBA,
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