Senior Social Media Researcher

Two Circles is a global sports agency, connecting fans with sport properties using data. We work with some of the world’s biggest sports organisations – including the NFL, Premier League, Formula 1, Wimbledon and UEFA – and have four times been named Sport Industry Agency of the Year.

We have a team of just over 500 Two Circlers working from six offices across the world (London, New York, Los Angeles, Paris, Bern and Melbourne) who work cross-region to service our expanding international client base.

This role sits with our content team connect fans using digital platforms. Our services include creative and video content production, digital marketing campaigns, strategy, consultancy, full management of digital and social media platforms and commercialisation of digital platforms.

In 2019, we also launched Diversity in Sports, an individually-tailored programme that supports under-represented talent in the sport and digital industries.

Requirements

We are looking for a Senior Social Media Researcher, providing best-in-class auditing, reporting and analytics to leading clients in the sport industry and help direct our social / creative teams in their campaigns.

Your main duties & responsibilities:

• Conduct granular analysis and segmentation of audiences and content
• Produce detailed and digestible reports for clients comprised of both qualitative and quantitative analysis, with good opportunities to present your work internally and externally
• Formulate KPIs, and track and report on performance to execute and assess effective digital and social media strategy
• Conduct research into digital trends, developments and major cultural and sporting events
• Collaborate across Two Circles, including new business development and multiple different teams

The ideal background and skills we are looking for include:

• At least three years’ experience in a digital analytics or social media environment, ideally for an agency, sports rightsholder or media organisation
• Ability to handle and analyse high volumes of data accurately and efficiently, while articulating ideas and actionable insights from the numbers
• A strong working knowledge of major and emerging social media platforms, including experience of using native analytics and third-party tools
• A solid understanding of ad metrics and campaigns across Google and web, Facebook, Instagram, Twitter, Youtube and Tiktok
• A genuine passion for digital trends and their impact on sport and media consumption
• A strong handle on measuring and monitoring external and earned conversations, through social listening and influencer/partner campaigns
• Proficient using Office, especially Excel and PowerPoint
• A proven self-starter with the ability to take the lead and manage client or project delivery
• Excellent written and oral English, and the ability to communicate concisely

Hard-working, attentive to detail, willing to learn and able to work independently

Experience with the following would also be beneficial:

• Experience creating dashboards and data visualisation (e.g. PowerBI, Google Data Studio)
• Experience of managing and optimising paid media and organic campaigns
• An understanding of YouTube
• Experience of planning and producing content
• A passion for sport, and a strong understanding of the industry, the digital space in particular
• Language skills

Though these are the basics written down, we will principally be recruiting for energy, values and commitment – both to Two Circles and to your career. Even if you feel you don’t tick 100% of the boxes but feel you could bring value to the role, we’d still love to hear from you!